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What You Need To Look For When Using an Email Marketing Provider

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Whether you are just starting your business or you have been in business for a number of years now, you are going to need appealing e-mails that attract the attention of your customers or potential customers. With the increasing amounts of spam mail that individuals are receiving on a daily basis most consumers are just deleting e-mails without even looking at them. This is unfortunate, but it is a reality that any business must deal with. This is where e-mail service providers can come in handy, but not all of these providers are created equally. What do you need to consider when you are choosing to hire an e-mail services provider?

Email marketing

Delivering With Results

First and foremost you need to know that spam folders were set up for a specific reason. Do you really look at the e-mails that register in your spam folder or do you just clear them out without a second thought? Well, most of your customers and potential customers are going to do the same thing. This is why you need to choose a company that ensures that your e-mail will arrive in the inboxes, rather than the spam folder. E-mails that are blocked by Internet services providers and spam filters will automatically end up in the spam folder and unread, which is something that ever business wants to avoid.

Consider The Fees Involved Within The Services

Anytime you are investing in a product or service you are probably worried about the price that you are going to have to pay. Well, email marketing services should not be approached any differently. You not only want a provider that can guarantee promised results, but you want one that is affordable. Many providers offer a monthly payment plan, but others offer a pay as you go commitment.

Monthly providers will probably offer cheaper rates, but there are certain restrictions that are placed on the number of e-mails that you can send and receive within a given month. Pay-as-you-go might be the more cost effective solution before you decide making a complete commitment.

Ease Of Use

While technology is always evolving and adapting, no one wants to spend hours trying to learn a new technology. This will not only detour you from the ventures of your every day business, but it will slow you down. The right marketing e-mail company will ensure that you don’t have to learn to adapt to these technologies, because they will have the techs that already understand everything to adapt to the field.

Understanding Analytics

It doesn’t really matter if you are taking advantage of social media or you are taking advantage email, you have to know that analytics are without a doubt one of the most important of any successful business. These report let you know where your followers are coming from and how they are coming in. If you know where your followers are coming from and how they are coming in you can optimize that part of your website to succeed.

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1 Comment

  1. Santanu

    September 9, 2018 at 11:24 am

    This is a fantastic article. As a beginner one can easily start with MailChimp which is free and quite popular in the world of email marketing. Many thanks for sharing this article.

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Are You Afraid to Color Outside of the Blogging Lines?

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I am coloring with my 2 year old niece now.

Blog post idea; after 2 photo snaps and a quick analogy realization I figured coloring with a 2 year old conveys a blogging success lesson to you.

My niece does not fear coloring outside of the lines. She is smart as a whip but has yet to master the concept of coloring inside of the lines. Few 2 year olds get this idea.

Scribbling like mad, her work consists of zags, hard lines, zigs, and you better believe she colors almost exclusively outside of the lines. She is as happy as a lark to break the rules, to just be coloring. Coloring is fun to her. Who cares if she stays in the lines?

I instantly thought of my blogging career.

I retired to a life of island hopping through smart blogging by coloring outside of the blogging lines, choosing to do what feels fun to me versus doing what bloggers said I should do.. No email list at Blogging From Paradise. Not much search traffic either because I don’t do the SEO thing. I publish up to 4 blog posts daily. No doubt; I follow certain rules and do color inside of the lines sometimes but largely succeeded because I blog outside of the box, following my fun, pursuing my passion.

You may look at me and wonder how in the heck I do it? You follow all common blogging rules diligently. Yet you may struggle. What gives?

Blogging is an energy game. If you do what feels fun to you, you will succeed wildly. Even if you break rules in the process.

Even though I promote 1 blogging eBook above all else I still wrote 126 eBooks. Big time rule breaker guys. Most bloggers only write 1 eBook and promote the stuffing out of it before moving on to the next eBook. Nothing wrong with that but this is usually a scarcity mindset in action. I preferred to think abundantly and wrote my rear end off. Coloring outside of the lines. Blogging outside of the box.

Follow Some Blogging Rules But Break a Bunch

Nobody becomes wildly successful or lives a dream life through blogging by following all the rules. Rule breakers stand out from the crowd.

Breaking some blogging rules is just like coloring outside of the lines. Some bloggers believe your blog looks a bit sloppy, or disorderly, or that you are doing things wrong, if you color outside of the blogging lines. But these bloggers are usually totally obsessed with doing things perfectly, struggling like heck because nobody is perfect and when you try to be perfect you will fail. Perfection is the fear of failure and the fear of criticism, combined. Don’t let bloggers who color inside of the lines fool you.

How to Succeed by Coloring Outside of the Blogging Lines

Follow your intuition guys.

Listen to the small, still voice.

Trust your gut.

Do what feels most fun to you; not what bloggers say you should do.

I do not build an email list. This is coloring outside of the blogging lines.

Yet I live a life few bloggers live, spending months in Fiji, Bali, Thailand and Costa Rica among other tropical paradises.

No SEO on Blogging From Paradise because I do not want to depend on search traffic. Yet I have circled the globe for the past 7 years as a full time digital nomad.

Break some rules guys.

Do freeing, fun and highly uncomfortable things. Even if doing so pulls you away from the blogging herd.

Color outside of the blogging lines guys.

Live your wildest dreams.

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How Do I Teach Bloggers if I Am a New Blogger?

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I see that question popping around in your head.

The same question danced around in my head 10 years ago. How could I teach people how to blog if I did not know how to blog? Plus I had no connections. No skills either. Big time problem.

Here is how to solve your problem:

  • learn how to blog from top pros
  • write 500 words daily offline
  • publish 1-2 posts weekly, turning around and teaching what you learned
  • continue to learn both about blogging and your blogging niche

Learn then teach.

Or absorb then teach.

Jan Verhoeff published this post yesterday:

5 Ways to Broaden Your Blogging Tips for Expansion and Depth

She led off the post explaining how she watched one of my Facebook Live Broadcasts recently and delved deeper into the topic I discussed, said topic being blogging overlap.

Jan is a seasoned veteran blogger but she and I both use this concept of learning or absorbing then immediately teaching the concept to our readers. Knowledge ain’t getting stale in our brain boxes.

Newbie bloggers; I get it. You may feel intimidated to learn, then to teach. But being a blogging student is hands down your most important role as a new blogger because learning and studying gives you confidence to turn around and teach your new found knowledge quickly.

Check out my guest post on Janice Wald’s Mostly Blogging:

8 Ways to Become a Student of Blogging

Janice regularly shares this post and noted it still drives blog traffic.

Why?

New and seasoned blogging veterans alike know deep down we are all perpetual students. Plus we know that in order to teach we must first learn, being open and willing students.

Newbie bloggers; you better become a voracious reader of blogging tips and tips aligned with your niche. Learn to gain confidence and clarity. Then you better practice writing like crazy. Pen 500 words daily offline to become a confident writer.

Being armed with knowledge and improving writing skills sets the foundation to learn, then to teach.

Iconic Marketer

10 years ago when I was a new blogger I read a post on Ray Higdon Dot Com.

This iconic network marketer introduced me to the simple concept of how you can teach folks how to succeed in your niche, even as a newbie. Learn. Teach.

Allow little time to elapse between learning and teaching. Teaching does not require 10,000 word blog posts or 45 minute long videos or eBooks or courses.

Practical Examples of Teaching

Peep these examples of how you can learn a concept and teach as a new blogger:

  • record and upload a 1 minute long video on YouTube
  • write and publish a 600 word post on your blog
  • record and upload a 5 minute long podcast

The idea is to learn a concept and to be comfortable teaching the concept without being an expert. Fraud energies may arise guys. Fears attempt to shame you into remaining quiet.  Don’t trust these fears. Don’t believe these lies.

If you want to become a blogger you better get comfortable with being a teacher because blogging is teaching. If you want to become a teacher you better be a hungry student, learning the in’s and out’s of blogging and your niche and practicing your writing to more easily convey your blogging message.

Learn.

Teach.

Hit the ground running as a new blogger.

Nobody begins blogging as an experienced blogger.

Nobody begins blogging with blogging skills.

We need to learn and practice persistently as a new blogger to become a successful blogger.

Just don’t hesitate to turn around and teach what you have learned immediately, to drive traffic to your blog.

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Do I Look Lucky to You?

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Many people believe me to be lucky.

Folks think I am so lucky to travel the world.

Like a magic fairy alighted on my shoulder, tapped me with a magic wand, and sent me to that location in Bali you see in the featured image.

As if I lucked out to circle around the globe for the past 7 years.

Not quite guys.

Luck does not exist.

Smart, generous work helped me retire to a life of island hopping through smart blogging.

Peep this link:

583 Ryan Biddulph Blog Posts on Blogging Tips

Does that sound lucky? Was I lucky to write and publish 583 guest posts on Blogging Tips alone? Am I lucky to have written and published thousands of blog posts during the past decade I spent online?

Have I been lucky to work hundreds of thousands of hours during my life, in order to retire to a life of island hopping through smart blogging?

Did luck make me a full time digital nomad? Have I been lucky to write and self-publish 126 eBooks?

Luck does not exist.

Smart, energized, years of work, this brings blogging success.

Convenience Store Luck

Back in New Jersey for a bit.

After spending a few moments at the local convenience store I saw no less than 5 people buy lottery tickets.

Folks spend money on a wing and a prayer, hoping, praying, begging to make money through a game of chance.

Forget building a sustainable online business. Forget rendering service to become successful with your blog. Don’t even bother investing money in solid vehicles.

Leave your life to chance. See if you get lucky.

Terrible mindset to have guys.

Luck does not exist. No magical fairy blesses some folks and curses other folks. Nobody suffers from bad luck. Chance does not exist.

Smart, intelligent service, persistently applied, exists. Learning and practicing the skill of blogging for 2-4 years of your life exists. Spending 10 years writing and publishing thousands of posts exists. Commenting on 50,000 blogs exists. Being generous exists. Helping folks for months before making a dime exists.

Luck does not exist.

Luck Is a Jailer

If you believe successful bloggers are lucky, that limiting belief jails you. Since you believe you are not lucky you naturally will always struggle and fail. Not a good belief to cling to guys.

Many bloggers think I am:

  • lucky
  • blessed
  • gifted
  • talented
  • a natural

but I am not. I just spent years of my life learning, practicing and mastering the skill of blogging. I wrote almost 600 guest posts on Blogging Tips alone. Does that sound like luck, or chance, or like a blessing? Smart, persistent work guys. I committed fully to blogging so blogging committed fully to me. Simple equation but goodness does this journey feel uncomfortable at times.

Early Friday evening, here I am writing this guest post as my 2 year old niece hangs all over me, bopping me on the head. Hardly a crazy challenge but still a bit of a challenge. Try thinking through a post and writing it while a hyper 2 year old does all in her power to grab your attention.

I am not writing this post because Lady Luck sent me the idea. I am writing this post because I have written 2 million plus words during the past decade of my life, so words flow easily for me.

  • Creating, connecting and polishing my blogging skills by patiently writing and broadcasting live videos daily helped me craft a neat life for me and for my readers.
  • Generously commenting on other blogs and promoting other bloggers helped me become a pro blogger.
  • Persisting through thick and thin created my blogging success.

The next time you explain someone’s success as a simple matter of luck, think again.

Luck does not exist.

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