Yes, half of the year has been passed, and it’s on its full pace with all updated Google algorithms and tightened belts to take off with fresh twists and turns in the blogging space.
If you are a blogger and still you are away from the blogging tools, then you are making a blunder. As a pro blogger, you must feed your passion by publishing quality blogs frequently.
And it’s necessary that you update your blog to retain the traffic every time. If you still are wandering about the exact road map, then here’s some assistance to help you out about the exact path that will give you a list of some of the tools that will make your blogging life easier.
#1. Google Docs
Google Doc is one of the popular apps, which is quite common. But from the context of blogging, it plays the role of the main tool that makes your blogging experience really awesome.
The first and foremost benefit of Google Doc is that it’s extremely user-friendly and also a productive blogging tool. It has a tremendous array of formatting options that will make your writing convenient. Another add-on of Google Doc is its capability to be on the cloud as you can retrieve your document anytime even if your hard disc crashes.
However, the most significant benefit of Google Doc is its capacity to get shared among multiple users at the same time. Here, another set of people can edit and add comments in real time. Even the chat feature adds zest to its functionalities.
Evernote is a notebook app. If you are a veteran blogger, it’s apparent that you think 24×7 and come up with new writing ideas and the fact is that the human mind keeps on forgetting things.
So, Evernote is something that can take your notes in real time on your mobile and help you to jot down the notes later to be compiled for the finished blog.
Simply making notes is not the only function; it can add notes, photographs and scan documents. Moreover, you may come across things that may add glitters to your write-ups like a scenic beauty can add to the passion of a traveler’s blogging.
Simply, you can take a click anytime and add the same to your notes, which can later be compiled and published with the blog post.
Today, with the ever-changing human temperament it’s surveyed that people are flattered more by interactive content than any big block of write-up.
Graphic content can magnetize visitors faster and retain them for longer. Many companies still do not focus much on visual content and sink in the industry. Canva is one of the handiest tools available in the industry that will help you create your own blog graphics.
It is a mine for millions of graphic layout, images, and illustrations that you may set for your own blog. As per the 2016 SEO trends released recently, graphic content will play the key role in engaging traffic and Google will also recognize it as a prime ranking tool.
SEOPressor integrated light SEO app will help you to take the right decision in terms of choosing and stuffing keywords in your blog.
This blog will help you in making sure that your content is properly optimized. It will also put a check whenever your keyword stuffing exceeds a limit and prevents you from ranking penalties. Most of the newbies live with a notion that extensive keyword stuffing will boost the ranking.
But the matter of fact is that Google has updated its algorithms years back and now there is no chance of getting it fooled with over-stuffing of keywords. Today, Google understands well that over-using of keywords is the modus operandi to cheat the search engine.
Now, Google has set stringent guidelines that work only to penalize such attempts.
As a writer, it’s your sole responsibility to do justice to your writing and ensure that the blog you post is error free. It’s your duty to be doubly sure while publishing, so check it thrice and run the content through a spell check.
Most of Word Pressor versions are not attached to any grammar check add-on; so, it’s advisable to use Grammarly and take your quality to the next level. It will ensure that your post is error free and master piece in terms of grammar.
It also prevents plagiarism and saves your blog from getting hurt on any of these grounds.
Headlines are the most compelling elements of a blog, and it is something, which really attracts a blogger. A poor headline is something from which we cannot expect more clicks; even the content is of high quality as it’s the heading that is the face of your blog.
You just need to type the thought headline on the tool and hit on analyze button. It will grade your headline by breaking it in terms of readability, grammar and shows the percentage of uncommon words, used words and powerful words that constitute a headline.
It’s another lightweight proof-reading tool, which improves the quality of your write-up. For example, Hemmingway will point out and highlight the sentences, which are complex and very long.
It also helps to construct the content with better and simple vocabulary and extracts the portions written in passive voice. In case you are a beginner the tool, it will behave like a life saver and eventually, with the frequent guidance you can save time and also grab expertise in writing.
The idea behind Flickr is that at least one image is mandatory for the content with the intent to get it published. It gives your page a better look and appeal. As it divides the page into slots, visitors will feel that they are not simply staring at a wall of characters.
The image should speak about the entire content. Visitors should get the actual intent of the post by the image only. The image tells the entire story about the blog post. So, it plays a very crucial role in the world of blogging.
Generally, non-copyrighted images may suffer obligation; later so Flickr came up with a wide range of photo galleries, which are completely on public domain and this means that you can completely use them for your blog.
Maintaining the quality of content consistently is not easy. Trello is a fantastic tool, which is an editorial calendar, which helps you to save and organize your self-written content in visual format that too in a very light user interface.
Basically, it maintains the entire work flow starting from visualization and research to compiling and publishing.
Today, it has become one of the most favored tools in the blogging world and is utilized by pro bloggers for scheduling and publishing.
Just imagine how easy it would be if your control remains completely on the tip of a slide. It’s not just a tool, but a revolution in the market of blogging.
It’s one of the amazing tools used by modern age blogger. It can help you to device fresh ideas about posts and content. In case you are confused about what to write, it will help you as a guide to carve new ideas about several topics relevant to your blogs. You need to simply type a keyword relevant to your blog or business.
The tools will also ask you to explain a bit about the keyword in terms of brand, event, generic term and more. These are the provisions, which help the system to generate good and engaging title related to the keyword. According to your input, the tool will generate numerous topics as options, which can be one of the potential titles that can take your blog reputation to new heights.
Last But Not the Least!
In the tough league of blogging where masters from Google are making more stringent rules and deeper algorithms, as a blogger, it’s your duty to do your level best in terms of quality and quantity.
But in order to achieve it, you have to pour down more and more efforts in terms of time. To mitigate the bandwidth, these 10 tools will save your time and give you better blogging results in a short span of time compliant to the current Goggle algorithms.
If you are a veteran blogger than definitely, these tools will make your life easier because with the inception of internet every corner of the globe is now flooded with bloggers. So, the industry is also facing rich competition.
Therefore, if as a blogger you want to survive and make good money these tools will act as lethal weapons to tackle your rivals professionally.
4 Effective Tips for Boosting Reader Engagement on Your Blog
If you want your blog to be successful and bring good profits, you need to ensure that your posts not only attract traffic but engage the readers. To do this you’ll need to experiment with content formats, open dialog with the audience, involve influencers, and above all, understand your audience’s exact wishes.
From online videos to content creation and social media, there seems to be an endless supply of new traffic out there and different ways to pull users back to your site. With all of this in focus and on the minds of bloggers everywhere, we wanted to highlight some of the best ways to boost content engagement, using many of the preferred mentions we’ve already highlighted.
4 Ways to Boost Your Blog Content Engagement Rate Fast
Even if you don’t run a vlog, you need to post an occasional video because that’s the ‘hottest’ type of content today. Check out an aggregation of video marketing statistics offered by Forbes to see why exactly your blog needs more video content. Note that social videos generate more shares.
Live video streaming is also greatly popular today, so be sure to launch an occasional Facebook Live session to share something interesting with your followers. Then post a recording of the stream on your blog so those who missed the airing will be able to enjoy it anyway.
Research your audience in great detail
To boost reader engagement on your blog you need to understand what motivates your targeted audience to actually get into your content. You’ll need to not only consider the analytics data that will show you which of your posts are most popular. You also need to search for information on your targeted audience, such as what kind of posts are generally more popular with them.
The more precise you are in developing targeted content, the higher the reader engagement rate will be. This means that if you seek to create a diverse readership base, you might need to consider launching several websites. In that case, you’ll need to use specialized software and a hosting service that allows you to run multiple blogs. This will make managing them easier, so you’ll be able to focus on creating several posts. Bear in mind that you might be able to apply the same basic content strategy to all your blogs, even if they differ in subjects.
The differences in those strategies and individual posts will be dictated by the data you get from a detailed study of targeted audiences.
Get more influential persons involved
Influencers of any kind can help you boost reader engagement on your blog because if they promote your content, their loyal readers will want to read it themselves. You can also generate more traffic and engagement by mentioning various celebrities and popular bloggers.
A perfect example of this can be seen in one of our expert roundup posts, where 73 different online marketers and bloggers took the time to share their expertise on social media. The benefit here wasn’t also just for our site. Each of the experts got a lot of exposure out of this, and the audience loved the content as well.
However, you’ll need to be careful if you choose to use mentions. For celebrities, you should research laws and regulations surrounding the issue. You need to be 100% sure that you won’t be sued for mentioning someone’s name or other information in your post. When you mention bloggers, you’ll need to consider those rules too as well as give them a heads up about doing this.
Having various opinion influencers popular with your target audience is a great boost to your blog and personal brand. This will also increase your reach as you’ll get an indirect contact with the influencer’s audience.
However, attracting influencers is a big challenge, especially for a blogger. You can use the tips from Neil Patel, a true marketing guru. Think carefully about how to adapt them to your situation.
Post engaging graphics
Much like with videos, you should post relevant graphics to boost reader engagement because this type of content is popular and shareable. Infographics are particularly effective for this, so be sure to create some. It will be best if your infographics have some original data on relevant topics. But, even simple step-by-step instructions can generate decent shares and likes.
Your every post should contain several images by default as they promote reader engagement and memorization. Be sure to add .GIFs as well, because these graphics are in trend now.
Best Search Engine Marketing and SEO Practices to Follow in 2018
Marketing often requires four basic factors: first, there should be people with unsatisfied needs; second, these people should have the desire to be satisfied; third, there should be opportunities for communication; and fourth, there should be an exchange of goods or services. A businessman with keen acumen for business opportunities would readily recognize these unsatisfied needs, build opportunities for communication with these people, and relay the service or product that could satisfy their needs. The important thing is that the prospective businessman is able to reach his target audience via good marketing strategies and tactics.
Understanding Search Engine Marketing
Marketing strategies have greatly changed since the introduction of the World Wide Web. As the Internet expands, it also provides good avenues for new marketing strategies and tactics. It also engenders new buying behavior among consumers, as contemporary consumers first search online for a product or service that they need before purchasing it. On the other hand, business owners are now required to create their own websites to be relevant online.
As highlighted in this article, writing for humans is always going to be the example to follow. It also means keeping the following SEO guidelines in mind when creating content:
- Keep it unique. Avoid duplicating content that’s already out there. Ask yourself: what can I add to this ongoing conversation?
- Do more research than competitor sites have done.
- Consider all options: infographics, videos, podcasts, an interview, a step-by-step guide or even a new tool or template.
- Remember that longer content gets more links. If your page is supported by high-quality links, it will move up in the ranks. Although Google has stated that even a few sentences can rank, in general, you’re better off creating content that is at least 300 words or more.
One form of effective online marketing is search engine marketing. It involves website promotion aimed at increasing the visibility of your business site online. It is also designed to make your site rank higher on the search engine page results (SERP). However, this marketing form is wrought primarily through paid advertisement.
In 2007, for example, advertisers in the U.S. had spent 24.6 billion dollars on this type of marketing. Google, on the other hand, leads the pack of search engines that profited from search engine marketing. Furthermore, in the second quarter of 2015, Google got a sizeable 73.7% share of profits from search engine marketing as compared to 26.3% of Yahoo/Bing. Based on these data, search engine marketing appears to be a very profitable business that rakes billions of dollars of profit for search engines.
Social Media Marketing
Your online marketing strategies and tactics would never be complete without tapping into social media. Services like Facebook, Instagram, Pinterest, Baidu Tieba, and LinkedIn have also been used for marketing. LinkedIn, for example, as an employment-oriented service can be used to promote your services and get more mileage for your online marketing efforts, but keep in mind that it is primarily used to establish professional networks.
Just take a look at the screenshot below and how LinkedIn can provide such great information for anyone looking for earnings and jobs reports within any specific niche market. Not only will these same results rank and appear within the search results, they are also heavily shared through social media as well.
Search Engine Optimization
Aside from search engine marketing which makes use of paid advertising, you can also make use of search engine optimization (SEO). Search engine optimization is another way of expanding the online visibility of your site without necessarily paying for online advertisements. Search engines have organic or natural page results, known as SERP, and you can influence these organic results through SEO.
Not many, however, are experts in SEO. Hence, if you are a businessman who doesn’t have the know-how on SEO, you should visit BestSEOCompanies.com and search for the expert that fits your needs. If you want a reliable and trustworthy SEO specialist, this website can really help you with its list of the top 50 SEO services that you can immediately hire.
Business websites that are ranking high in the SERP usually gets two-pronged benefits. First, if your site ranks high in the SERP, chances are casual searchers will click on your website, and you can turn them immediately into actual clients. Additionally, if you get more clicks and visits from casual searchers, the search engine will further rank your website higher.
What Is the Chief Benefit of Going the Extra Blogging Mile?
10:15 PM on a Sunday night.
After waking at 7 AM I did an hour of yoga.
I followed up with 4 hours of blogging work.
Toss in another 4 hours of blogging work plus a 1 hour walk and some R and R, and where I am late on a Sunday night. Going the extra blogging mile.
I love blogging. Working late on a Sunday does not feel like going the extra mile because blogging feels fun to me. But putting in a bit more effort when I feel tired helps me to help more people. Going the extra blogging mile also makes me memorable in the eyes of readers.
I know other bloggers who go the extra mile.
My friend Ronald at Web SEO Marketers runs a first rate blog.
Beyond his super content though, he goes the extra blogging mile in the relationship-building department.
A few moments ago I saw this update in my stream when I logged in to Facebook:
Buying the paperback version of my blogging eBook would have been awesome in and of itself. But Ronald snapped a selfie holding the paperback, noted how he just received my book in the email and tagged me to let me know he bought my book and he’d see me in paradise.
He perfectly embodies how you go the extra mile relationship building wise. Compassionate, heart-centered bloggers think of how they can help folks out. Generous folks always stick out in your mind because we resonate with people who are kind, helpful and genuine in all they do.
Being Memorable Helps Expand Your Presence
I noted Ronald’s rocking blog in this post because he is a skilled blogger, because he shouted out buying my book on Facebook and because both factors make him memorable. I could not fall asleep until I wrote this post and shouted him out because it feels fun to spread the love and to help you guys understand the chief benefit of going the extra blogging mile; people will remember you.
If people remember you they will feature you, interview you, invite you to guest post on their blog, or they will hire you or buy your stuff. As your features, interviews and guest posts increase you will appear to be all over the place in your niche, growing your business slowly and steadily until your generosity and willingness to go above and beyond results in exponential growth of your online presence.
Alonzo Pichardo embodies this type of massive growth over the long haul by going the extra mile.
Check out his Instagram account.
His follower growth and overall engagement levels are staggering, with 55,000 followers receiving Alonzo’s update on the platform.
Alonzo continues to get so many followers because he gave so much of his time, skills and expertise over the past decade. He did not attract 55,000 followers after a week of going the extra blogging mile. He generously served folks for a decade and continues to help folks even if doing so takes him late into the night, becoming more memorable to more folks around the world.
Be patient and persistent in creating value and building bonds. Good things take time.
You may not make a penny through your blog for 6 months after doing the right things with the right energy but you will succeed over the long haul. Every kind act is rewarded over time.
Keep helping people. Focus on the process, not on outcomes. Stay up late to write the guest post, linking in to your blogging buddies to increase their exposure. After you purchase a book, take a selfie and tag the author on social media. Think of how you can impact humanity in a generous, significant way, one friendship and one generous act at a time.
Go the extra blogging mile.
Accelerate your blogging success over the long haul.
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