Connect with us

Blogging

It’s Been 3 Years…What I Learned And What Works For Bloggers?

Published

on

I’d be lying if I said that blogging hasn’t been tough because it’s been a nightmare. I’m the type of guy that wanted quick success and wanted to make an impact right away. I must have tried everything when starting and was disappointed when it didn’t work. However, I’m glad it happened because it’s been one of the best learning experiences ever. It made me a different person because you’d be surprised that success doesn’t only have to do with writing awesome content but making a few changes in character as well.

When I sat down to write a guest post, I thought about my topic and decided to put something together that will resonate well with all of you. I know no matter if you’re an experienced blogger or just starting out, with the amount of information available online, you can lose focus very easily.

Anyways, here’s what I’ve learned in the past 3 years writing content and starting my own blog…

Stay Active

Staying active is the most important thing because if you don’t keep writing it’ll become a habit. It’s true what they say, if you do something for “14” days straight it’ll become a habit and the same applies to NOT writing content. Writing actively is a great way to build momentum because not only does it tell your readers you have new and exciting things to say but tells search engines that fresh new content is being published. This is great to increase user engagement and get indexed more regularly by search engines.

Staying active is a great motivational boost since each time you publish new content you feel like you’ve accomplished something. Ask any serious blogger, that, determination and motivation are the “2” most important factor to their success. Set small goals to be met each week and with each completion checkmark comes a feeling of accomplishment.

Here’s something that works well…

I know one of the biggest issues I’ve had is being able to write 2000+ words per day to complete a blog post. However, I’ve found a way to get it done and stay motivated at the same time. Write anywhere from 500-600 words per day and then start again tomorrow. If you do this for 4 days then you’ll have content ranging from 2000+ words which can provide valuable insight to your readers. If you do the math, 500-600 words will take you no more then 15-20 minutes which is more motivating then taking out 3+ hours to complete an entire post in one day.

Always Network

Much of the growth I experienced was through guidance provided by top bloggers within the industry. For example, I remember doing an expert post and Zac Johnson + 13 others provided their opinion on the most effective link building strategy which continues to work well ranking websites within search engines. The point I’m trying to make is that networking will open several doors for you allowing you to gather information and even publish content on their blogs.

Many top bloggers have thousands of readers and establishing a relationship with them can sometimes allow you to engage with their readers. Remember, when gust posting, it’s important to provide the best content which not only resonates with their readers but keeps the quality and integrity of their blog.

How do you find relevant blogs to network with?

Simple…

Do a quick search in Google using (“keyword and/or niche”) and this will produce a list of blogs relevant to your keyword

At this point, you can go through each one contacting them asking about guest posting opportunities or even their opinion. You’d be surprised how many of them are willing to help.

You’ll learn why this simple strategy of communicating with other blogs will help enormously later on.

Focus On Quality

Writing high quality content is truly the key to success when blogging and becoming successful. Having an abundance of information available can be both a positive and/or negative. With so much information available online, it’s very easy to be misdirected into information which provides NO substance at all. This is why high quality content is given more weight and leverage within the SERP’s. When I started blogging, I spent a lot of time rushing through creating content just to get things published. However, after communicating with many of my mentors, I learned that quality will always outweigh quantity so focus on creating everlasting content. When I started producing 2000+ in-depth content, a few things started to happen…

First, the user engagement increased and people were able to locate my content more easily increasing the amount of targeted traffic generated to my blog. Next, more people who had blogs of their own started to link back to my content because of the substance I provided. Next,

Google indexed my content and I was able to rank for keywords WITHOUT doing any link building, etc. When you write lengthy content, you have more leverage to add keywords into your content increasing the chances to get ranked for some of them.

In the end, always focus on providing quality and the traffic and popularly will automatically come on its own. Remember the purpose of search engines, which is to provide users with the best high quality solution to their problems. Focus on just that!

Guest Posting Opportunities

Previously, I talked about the power of networking with other top bloggers within the industry. When you network, it opens up “guest posting” opportunities with them which means loads of “targeted” traffic generated to your blog. It’s an easy way to showcase your experience and build an audience at the same time. Before continuing, remember that “guest posting” can increase your conversions 30X when done correctly. When I started writing content, I was scared to contact other bloggers because I didn’t know what reply to expect from them. I was afraid to submit content fearing that it’ll get rejected. However, you’ll be surprised how many of them have been in the same situation as you and are willing to work with you to get you’re content published on their blog. They need fresh new minds and content on their blog to keep their readers happy and information flowing.

Here are a few “guest posting” guidelines to follow…

  • Always submit your best work because it’s a great way to showcase your work to “targeted” readers that can convert to your loyal readers.
  • Keep it relevant to the blog you are guest posting on
  • Choose a topic which is NOT yet published on the blog to bring something new
  • Always include your “author” information with a link back to your personal blog
  • Once you get published, work with the blog owner to keep your new content getting published so you stay active.

The Power of Case Studies

With so much information online, it’s hard to find what actually works so why NOT provide your readers with solid proof. Case studies are probably the best piece’s of content you’ll find because it’s provides you a complete step-by-step approach to achieving your objective. For example, imagine you are trying to rank “5” keywords on the 1st page of Google and you try 20 different tactics out of which 5 worked. You can save people an enormous amount of time by providing EXACTLY what worked and having them avoid the methods that didn’t. It’s a great way to build a following and credibility within the industry.

From personal experience, I continue to follow those blogs that provided me with proven methods that’ll help my business. Every day, I visit these same blogs to find updated information and try to learn new strategies that’ll help my business. I’ve even taken it a step further…

A few months ago, I started forming my own case studies writing updates each week on my blog to my readers. It’s a way to show them EXACTLY what I’m doing to achieve my desired results. Obviously I research what questions people are asking then I start a case study answering those questions. For example,

After doing research, there were many questions about the effectiveness of PBN’s (private blog networks) so over the past month I’ve been doing a case study answering each question. It’s a routine for me to update my blog each week so my readers keep up to date and can follow through.

The point I’m trying to make is that after writing both engaging and non-engaging content, it’s important to stick to what your readers are looking for which, a majority of time, is methods proven to work.

Try Different Things

If you want to succeed, you need to do things differently. You need to create curiosity and have people ask questions so that you can be the one answering them. It’s important because much of the stuff online is so routine that people already know the answer to the question WITHOUT reading the content. This is why “case studies” always create a buzz because you are trying different things and showing people how to EXACTLY do them. Remember that social media is an outlet which can generate enormous amounts of traffic so doing things that resonate with an audience can create a storm online.

Unfortunately I learned this very late in my blogging career and should have listen to my mentors. If you look at the most successful bloggers online they were all pioneers and NOT followers meaning they did things differently and are known as leaders within the industry.

The company “Apple Inc” has a slogan “Think Different” and they went from the brink of bankruptcy to the one of the most successful technology companies ever. Next time you are writing content or trying to create a buzz online, simply…

“Think Different”

  •  
  •  
  •  
  •  
  • 3

Hi everyone! My name is Rizvan Ullah and my blog Ranktactics provides internet marketers with tutorials on traffic generation, social media marketing, product reviews and case studies. Check out Top WebHosting Providers for bloggers, and CDL practice tests to follow another one of his passions.

Continue Reading

Blogging

4 Effective Tips for Boosting Reader Engagement on Your Blog

mm

Published

on

If you want your blog to be successful and bring good profits, you need to ensure that your posts not only attract traffic but engage the readers. To do this you’ll need to experiment with content formats, open dialog with the audience, involve influencers, and above all, understand your audience’s exact wishes.

From online videos to content creation and social media, there seems to be an endless supply of new traffic out there and different ways to pull users back to your site. With all of this in focus and on the minds of bloggers everywhere, we wanted to highlight some of the best ways to boost content engagement, using many of the preferred mentions we’ve already highlighted.

4 Ways to Boost Your Blog Content Engagement Rate Fast

Post videos

Even if you don’t run a vlog, you need to post an occasional video because that’s the ‘hottest’ type of content today. Check out an aggregation of video marketing statistics offered by Forbes to see why exactly your blog needs more video content. Note that social videos generate more shares.

Live video streaming is also greatly popular today, so be sure to launch an occasional Facebook Live session to share something interesting with your followers. Then post a recording of the stream on your blog so those who missed the airing will be able to enjoy it anyway.

Research your audience in great detail

To boost reader engagement on your blog you need to understand what motivates your targeted audience to actually get into your content. You’ll need to not only consider the analytics data that will show you which of your posts are most popular. You also need to search for information on your targeted audience, such as what kind of posts are generally more popular with them.

The more precise you are in developing targeted content, the higher the reader engagement rate will be. This means that if you seek to create a diverse readership base, you might need to consider launching several websites. In that case, you’ll need to use specialized software and a hosting service that allows you to run multiple blogs. This will make managing them easier, so you’ll be able to focus on creating several posts. Bear in mind that you might be able to apply the same basic content strategy to all your blogs, even if they differ in subjects.

The differences in those strategies and individual posts will be dictated by the data you get from a detailed study of targeted audiences.

Get more influential persons involved

Influencers of any kind can help you boost reader engagement on your blog because if they promote your content, their loyal readers will want to read it themselves. You can also generate more traffic and engagement by mentioning various celebrities and popular bloggers.

A perfect example of this can be seen in one of our expert roundup posts, where 73 different online marketers and bloggers took the time to share their expertise on social media.  The benefit here wasn’t also just for our site. Each of the experts got a lot of exposure out of this, and the audience loved the content as well.

However, you’ll need to be careful if you choose to use mentions. For celebrities, you should research laws and regulations surrounding the issue. You need to be 100% sure that you won’t be sued for mentioning someone’s name or other information in your post. When you mention bloggers, you’ll need to consider those rules too as well as give them a heads up about doing this.

Having various opinion influencers popular with your target audience is a great boost to your blog and personal brand. This will also increase your reach as you’ll get an indirect contact with the influencer’s audience.

However, attracting influencers is a big challenge, especially for a blogger. You can use the tips from Neil Patel, a true marketing guru. Think carefully about how to adapt them to your situation.

Post engaging graphics

Much like with videos, you should post relevant graphics to boost reader engagement because this type of content is popular and shareable. Infographics are particularly effective for this, so be sure to create some. It will be best if your infographics have some original data on relevant topics. But, even simple step-by-step instructions can generate decent shares and likes.

Your every post should contain several images by default as they promote reader engagement and memorization. Be sure to add .GIFs as well, because these graphics are in trend now.

  • 2
  •  
  •  
  •  
  •  
Continue Reading

Blogging

Best Search Engine Marketing and SEO Practices to Follow in 2018

mm

Published

on

Marketing often requires four basic factors: first, there should be people with unsatisfied needs; second, these people should have the desire to be satisfied; third, there should be opportunities for communication; and fourth, there should be an exchange of goods or services. A businessman with keen acumen for business opportunities would readily recognize these unsatisfied needs, build opportunities for communication with these people, and relay the service or product that could satisfy their needs. The important thing is that the prospective businessman is able to reach his target audience via good marketing strategies and tactics.

Understanding Search Engine Marketing

Marketing strategies have greatly changed since the introduction of the World Wide Web. As the Internet expands, it also provides good avenues for new marketing strategies and tactics. It also engenders new buying behavior among consumers, as contemporary consumers first search online for a product or service that they need before purchasing it. On the other hand, business owners are now required to create their own websites to be relevant online.

As highlighted in this article, writing for humans is always going to be the example to follow. It also means keeping the following SEO guidelines in mind when creating content:

  • Keep it unique. Avoid duplicating content that’s already out there. Ask yourself: what can I add to this ongoing conversation?
  • Do more research than competitor sites have done.
  • Consider all options: infographics, videos, podcasts, an interview, a step-by-step guide or even a new tool or template. 
  • Remember that longer content gets more links. If your page is supported by high-quality links, it will move up in the ranks. Although Google has stated that even a few sentences can rank, in general, you’re better off creating content that is at least 300 words or more.

One form of effective online marketing is search engine marketing. It involves website promotion aimed at increasing the visibility of your business site online. It is also designed to make your site rank higher on the search engine page results (SERP). However, this marketing form is wrought primarily through paid advertisement.

In 2007, for example, advertisers in the U.S. had spent 24.6 billion dollars on this type of marketing. Google, on the other hand, leads the pack of search engines that profited from search engine marketing. Furthermore, in the second quarter of 2015, Google got a sizeable 73.7% share of profits from search engine marketing as compared to 26.3% of Yahoo/Bing. Based on these data, search engine marketing appears to be a very profitable business that rakes billions of dollars of profit for search engines.

Social Media Marketing

Your online marketing strategies and tactics would never be complete without tapping into social media. Services like Facebook, Instagram, Pinterest, Baidu Tieba, and LinkedIn have also been used for marketing. LinkedIn, for example, as an employment-oriented service can be used to promote your services and get more mileage for your online marketing efforts, but keep in mind that it is primarily used to establish professional networks.

Just take a look at the screenshot below and how LinkedIn can provide such great information for anyone looking for earnings and jobs reports within any specific niche market. Not only will these same results rank and appear within the search results, they are also heavily shared through social media as well.

Search Engine Optimization

Aside from search engine marketing which makes use of paid advertising, you can also make use of search engine optimization (SEO). Search engine optimization is another way of expanding the online visibility of your site without necessarily paying for online advertisements. Search engines have organic or natural page results, known as SERP, and you can influence these organic results through SEO.

Not many, however, are experts in SEO. Hence, if you are a businessman who doesn’t have the know-how on SEO, you should visit BestSEOCompanies.com and search for the expert that fits your needs. If you want a reliable and trustworthy SEO specialist, this website can really help you with its list of the top 50 SEO services that you can immediately hire.

Business websites that are ranking high in the SERP usually gets two-pronged benefits. First, if your site ranks high in the SERP, chances are casual searchers will click on your website, and you can turn them immediately into actual clients. Additionally, if you get more clicks and visits from casual searchers, the search engine will further rank your website higher.

  • 1
  •  
  •  
  •  
  •  
Continue Reading

Blogging

What Is the Chief Benefit of Going the Extra Blogging Mile?

Published

on

10:15 PM on a Sunday night.

After waking at 7 AM I did an hour of yoga.

I followed up with 4 hours of blogging work.

Toss in another 4 hours of blogging work plus a 1 hour walk and some R and R, and where I am late on a Sunday night. Going the extra blogging mile.

I love blogging. Working late on a Sunday does not feel like going the extra mile because blogging feels fun to me. But putting in a bit more effort when I feel tired helps me to help more people. Going the extra blogging mile also makes me memorable in the eyes of readers.

I know other bloggers who go the extra mile.

My friend Ronald at Web SEO Marketers runs a first rate blog.

Beyond his super content though, he goes the extra blogging mile in the relationship-building department.

A few moments ago I saw this update in my stream when I logged in to Facebook:

Buying the paperback version of my blogging eBook would have been awesome in and of itself. But Ronald snapped a selfie holding the paperback, noted how he just received my book in the email and tagged me to let me know he bought my book and he’d see me in paradise.

Brilliant!

He perfectly embodies how you go the extra mile relationship building wise. Compassionate, heart-centered bloggers think of how they can help folks out. Generous folks always stick out in your mind because we resonate with people who are kind, helpful and genuine in all they do.

Being Memorable Helps Expand Your Presence

I noted Ronald’s rocking blog in this post because he is a skilled blogger, because he shouted out buying my book on Facebook and because both factors make him memorable. I could not fall asleep until I wrote this post and shouted him out because it feels fun to spread the love and to help you guys understand the chief benefit of going the extra blogging mile; people will remember you.

If people remember you they will feature you, interview you, invite you to guest post on their blog, or they will hire you or buy your stuff. As your features, interviews and guest posts increase you will appear to be all over the place in your niche, growing your business slowly and steadily until your generosity and willingness to go above and beyond results in exponential growth of your online presence.

Alonzo Pichardo embodies this type of massive growth over the long haul by going the extra mile.

Check out his Instagram account.

His follower growth and overall engagement levels are staggering, with 55,000 followers receiving Alonzo’s update on the platform.

Alonzo continues to get so many followers because he gave so much of his time, skills and expertise over the past decade. He did not attract 55,000 followers after a week of going the extra blogging mile. He generously served folks for a decade and continues to help folks even if doing so takes him late into the night, becoming more memorable to more folks around the world.

Be Patient

Be patient and persistent in creating value and building bonds. Good things take time.

You may not make a penny through your blog for 6 months after doing the right things with the right energy but you will succeed over the long haul. Every kind act is rewarded over time.

Keep helping people. Focus on the process, not on outcomes. Stay up late to write the guest post, linking in to your blogging buddies to increase their exposure. After you purchase a book, take a selfie and tag the author on social media. Think of how you can impact humanity in a generous, significant way, one friendship and one generous act at a time.

Go the extra blogging mile.

Accelerate your blogging success over the long haul.

 

  • 12
  •  
  •  
  •  
  •  
Continue Reading

Trending