Any great business idea or concept needs funding in order to be made into a reality. Ideas made practical require the best resources, the best technology, and the best mentorship because most startups are a gamble, and most of them fail. However, they fail not because of lack of trying, but because they are flawed in their execution and marketing strategy.
So in order to succeed, you need win over investors. In order to win over investors, you need to bring your solid A-game and be able to convince them of your vision. It’s not all fun and games and it requires a lot of tiresome and often repetitive processes.
It’s up to you to hook up those investors to your startup bandwagon. It’s up to you to go to the meetings and pour your heart, soul, and passion out in front of people who ultimately decide which businesses thrive and which of them languish.
Even though 90% of startups ultimately fizzle out, you must believe that yours will be the one to break into the remaining 10% and be able to convince investors of the same. With these three tips, you can go into your pitch knowing that you have what it takes to get funded and win over your investors.
Be Enthusiastic, Excited, & Clear
Sometimes, in our excitement, we lose sight of what it is that makes our ideas simple, elegant, and attrative in their scope.
So when starting your business, it’s best to keep in mind that you’re taking a monumental risk that you need to convince millions of people of the efficacy of your idea. The simpler you are, the easier it will be for people to understand what it is that you’re hoping to accomplish.
But, there’s no need to be boring and dull about it, either. Demonstrating passion for your craft can also convey the right feelings to investors about how serious you are about the idea and how invested you are in seeing it through to the end.
It’s all about exhibiting the right kind of confidence. Cockiness turns off investors unless you have a track record in the industry to back you up. Another pitfall about being arrogant is that it makes you unreceptive to other ideas that can potentially help you enhance your original idea in the first place.
So cheer for your idea, but not to the detriment of listening to others. And above all else, understand that clarity and focus are the keys to selling your idea to a boardroom of investors. You need to convince them that your idea is better than what currently exists in the market, and that’s how you can get their attention—and their paychecks.
Show Them Results
You know what works with investors? Showing them that your idea can and will result in a bigger bank balance for everyone involved.
This sort of positive, self-interest focused discussion can do more to latch an army of investors on to you than using old fashioned scare tactics.
Answer their questions, their concerns, study the competition, and play up your strengths. I do this a lot with my current marketing startup. These are all tried and tested negotiation tactics that you may want to acquaint yourself with.
Be Realistic About Funding
Take what you can get and make the most of it. If you’ve got a number investors lined up, then it might do you good to lay out a viable business model for all parties involved.
This can put investors at ease and with a better idea about where you will be in a couple of years. Investors are interested in putting their money into people and ideas that are both passionate and forward thinking. They know that if an entrepreneur is both driven by lofty goals, but has a grounded sense of self and business, they are likely to flourish. Thus, it’s vital to you and your company to expect to generate some interest, but to be realistic about your numbers. Don’t drive investors away with lofty, unrealistic valuations and absurd funding requests.
Winning over investors and their investments is no easy task. Nobody wants to just throw money out of the window, which is why it’s important to understand what investors are looking for and how you can woo them with you brand or business idea. The best way to do that is to demonstrate passion, prove to them that you’re in it till the end, be clear, and be realistic in your expectations. If you follow these three simple tips, there’s no doubt that you’ll get the funding you’re looking for, and maybe even a bit
How to Get Endless Content Ideas for Your Blog
Smacked you in the head sometimes, right?
Nothing feels worse than slamming into writer’s block. But nothing feels better than having endless content ideas on tap, making you a prolific, traffic and profit driving machine.
Content ideas abound. But you need to learn how to and where to find these ideas to become incredibly prolific.
This feels challenging at first but finding content ideas seamlessly:
- increases brand awareness
- gives your readers a steady stream of content to benefit them
- increases your blogging profits through a variety of income travels
- inspires your readers to defeat writer’s block and other mental blocks
- helps you become a prolific guest poster
- gives you more ideas for future blog posts
Follow these tips to get endless content ideas for your blog guys.
1: Poll Your Readers
Poll your readers via an email newsletter.
Publish posts questioning readers on their biggest problems related to your niche.
Ask readers questions to get blog post solutions.
Content ideas dance around in the minds of your readers.
Just asking my readers on Facebook or Twitter about their most pressing blogging problems is an easy way to get content ideas. Sometimes I probe into their struggles. Other times I just ask if they have blogging questions. Some days I get 10 answers or questions and other days, 1. Keep asking guys. Probing and polling readers provides ample blog post ideas for you.
2: Hang out on Niche Specific Forums
I spend time daily both answering questions and finding content ideas on the Warrior Forum.
Help folks and see what to write about by observing forums aligned with your blogging niche.
See the most popular posts. What questions do people ask? How do people struggle?
Mine content ideas in the struggles of your ideal readers.
Be an active contributor on forums to better tune into the needs of folks intrigued with your niche. By regularly publishing posts on Warrior I can see and hear problems experienced by aspiring or even professional bloggers.
3: Follow Top Blogs in Your Niche
Read top blogs in your niche. Keep an eye out for popular posts. What do folks have problems with?
Read the comment fields to get a feel on what readers are chatting about. Many commentors have few issues sharing their pain points via blog comments. Pay close attention to complaints, rants or folks who share their biggest dreams. Tune in to these emotional push buttons to find an endless flow of prospering content ideas.
4: Become a Life Observer
I have nabbed more blog post ideas watching life than you’d ever believe.
Look at yesterday’s blog post: Blogging Outside of the Lines.
See how I spotted a blog content idea by coloring with my niece? Life presents you endless blog post ideas if you quiet your mind, relax, and become an observer of it all. The key is to cease trying to do stuff and to simply relax, and watch, life unfolding around you.
Review your last trip to the store. Who did you chat with today? What life lessons did you learn recently?
Draw an analogy between your experience and your blogging niche. Stay on blogging topic. Be on point. Speak to your readers while relating to them on a deeper level. Be a watcher. Find unlimited blog post ideas.
Meditate or do deep yin yoga.
Both practices expand your awareness, a must for folks intent on clearing their head trash to find more blog content ideas.
Work these streams diligently.
Calm your chattering mind.
Find unlimited content ideas for your blog.
11 Tips on Finding the Right Infographic Ideas for Your Brand
Infographics have become ubiquitous on the Internet. Whether you’re on Facebook, Pinterest, or Linkedin, you’re bound to come across an infographic online.
Infographics are popular due to their ability to convert complex data and information into something much simpler, making them interesting to look at and easy to understand.
According to Hubspot’s study, infographics are three times more likely to be shared than any other type of content— a perfect investment for those who are looking to bring in traffic and generate leads.
As more infographics are published on the Internet, creating one that will stand out from the rest takes more than illustrations with charts and data. An infographic can have great design but without a compelling topic, it might as well be skimmed through.
So, how do you come up with a compelling topic people want to read?
The truth is, it’s not going to be an instantaneous process. It’s going to take time, effort, and a lot of in-depth research. There are times content creators overlook research and end up with a lackluster infographic.
Figure out who your infographic is for. Knowing your target audience beforehand can make the process of choosing a topic much easier.
Avoid aiming for a wider audience. Instead, aim for a specific group of people. A one-size-fits-all approach isn’t going to work.
By creating a narrow target, it’ll be easier to create effective strategies for the specified target audience. For example, an infographic about basic exercise won’t be of interest for people who are in advanced exercise programs such as Crossfit or calisthenics.
Cook up a (brain)storm
There are a variety of brainstorming methods to use when coming up with ideas for your infographic topic, such as word association, mind mapping, and keyword research. These methods are perfect for coming up with loads of ideas by exploring different angles and connections.
Tools such as Mindmeister and Ahrefs are great for brainstorming and keyword research. Mindmeister lets you create your own mind map online. You can also export the file into different formats and share it with anyone. Ahrefs is a great tool for keyword research, helping you find high-ranking keywords to use for your infographic.
Another way to find ideas for your infographic is to repurpose existing content. These can be from blog posts, videos, or any other type of content.
Repurposing saves you a lot of time and effort. When you’ve gathered the materials you already have on hand, decide on an angle you want to display the information in. For example, if you have a blog post about 30 ways to save money, you can focus and shorten the blog post and instead, do an infographic on 10 money saving tips for impulsive shoppers.
Knowing what is currently trending can also help you come up with ideas for your infographic. A tool like Google Trends allows you to find the most searched keywords. You can see the searches on different topics and different regions.
Although it’s great to have a completely unique topic for your infographic, it’s also important to consider whether or not it’s feasible. Having a topic that’s too niche and has little to no information to support your research won’t do you any good.
A feasible topic has abundant information that’s easy to access and come from credible sources. Since infographics are meant to inform readers and provide valuable content, an abstract or opinion based topic would have little credibility and wouldn’t be very informative.
For more tips and tricks on finding the right infographic ideas, take a look at the visual guide here!
Andre Oentoro is one of the co-founder of Milkwhale, an internationally acknowledged infographic production agency. He helps businesses increase visibility on the internet with visual data and well-placed outreach campaigns. Read more on his latest guide to Viral Infographics and learn how to get the most value out of your website’s traffic.
Are You Afraid to Color Outside of the Blogging Lines?
I am coloring with my 2 year old niece now.
Blog post idea; after 2 photo snaps and a quick analogy realization I figured coloring with a 2 year old conveys a blogging success lesson to you.
My niece does not fear coloring outside of the lines. She is smart as a whip but has yet to master the concept of coloring inside of the lines. Few 2 year olds get this idea.
Scribbling like mad, her work consists of zags, hard lines, zigs, and you better believe she colors almost exclusively outside of the lines. She is as happy as a lark to break the rules, to just be coloring. Coloring is fun to her. Who cares if she stays in the lines?
I instantly thought of my blogging career.
I retired to a life of island hopping through smart blogging by coloring outside of the blogging lines, choosing to do what feels fun to me versus doing what bloggers said I should do.. No email list at Blogging From Paradise. Not much search traffic either because I don’t do the SEO thing. I publish up to 4 blog posts daily. No doubt; I follow certain rules and do color inside of the lines sometimes but largely succeeded because I blog outside of the box, following my fun, pursuing my passion.
You may look at me and wonder how in the heck I do it? You follow all common blogging rules diligently. Yet you may struggle. What gives?
Blogging is an energy game. If you do what feels fun to you, you will succeed wildly. Even if you break rules in the process.
Even though I promote 1 blogging eBook above all else I still wrote 126 eBooks. Big time rule breaker guys. Most bloggers only write 1 eBook and promote the stuffing out of it before moving on to the next eBook. Nothing wrong with that but this is usually a scarcity mindset in action. I preferred to think abundantly and wrote my rear end off. Coloring outside of the lines. Blogging outside of the box.
Follow Some Blogging Rules But Break a Bunch
Nobody becomes wildly successful or lives a dream life through blogging by following all the rules. Rule breakers stand out from the crowd.
Breaking some blogging rules is just like coloring outside of the lines. Some bloggers believe your blog looks a bit sloppy, or disorderly, or that you are doing things wrong, if you color outside of the blogging lines. But these bloggers are usually totally obsessed with doing things perfectly, struggling like heck because nobody is perfect and when you try to be perfect you will fail. Perfection is the fear of failure and the fear of criticism, combined. Don’t let bloggers who color inside of the lines fool you.
How to Succeed by Coloring Outside of the Blogging Lines
Follow your intuition guys.
Listen to the small, still voice.
Trust your gut.
Do what feels most fun to you; not what bloggers say you should do.
I do not build an email list. This is coloring outside of the blogging lines.
Yet I live a life few bloggers live, spending months in Fiji, Bali, Thailand and Costa Rica among other tropical paradises.
No SEO on Blogging From Paradise because I do not want to depend on search traffic. Yet I have circled the globe for the past 7 years as a full time digital nomad.
Break some rules guys.
Do freeing, fun and highly uncomfortable things. Even if doing so pulls you away from the blogging herd.
Color outside of the blogging lines guys.
Live your wildest dreams.
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