Search Engine Optimization is a major buzz these days. One of the most vital part of search engine optimization is to generate large number of quality backlinks. The term quality refers to many factors like do follow links,the blog/website which is linking back and the anchor text used for the backlink etc.
Though we should keep in mind backlinks are not only meant for improving your search ranks but it also serves a greater purpose of bringing new readers to your blog. This is why in this post we will also focus on creating backlinks that may not be dofollow but is potential enough to bring traffic.
Those are the following techniques that I had figured out,in order to create backlinks to your blog
1. Guest Posts
Guest posts are perhaps the most common way,that all bloggers adopt to gain genuine backlinks. These guest posts also serve as a doorway to our blogs. Concentrate on writing good informative articles for guest posts. If the visitor like’s your post then they will surely land on your blog for more good content. There are certain points that should be taken care of while writing a guest post.
- Make sure you write something related to your blog content,this is because,if people visit your blog following the link they will look for content relevant to the topic of the guest post. And if they don’t find any,all your effort will go in vain & you will loose a potential visitor.
- Try to deeplink your guest post with links in your domain & use proper anchor texts to do that. But please maintain relevance, just do not put them only for the purpose of deeplinking.
Well we also know about this technique to achieve backlinks. This process on the other hand helps us create relationship with other commenter as well as the blogger who wrote the article. This is far more easier way to scatter your blog url everywhere. But just do not end up commenting “Great Post” or “It was worth reading” type comments. Because this may please the admin to publish the comment(thereby giving you a backlink),but none other future viewers will be impressed enough to visit your blog for more.
And there is yet another concern that most of the blogs do not provide dofollow links in comments. So the url in the comment just do not serve any purpose. So make sure you are commenting on a blog that do not assign a nofollow link & if they does then make your comment useful(adding value to the post) so that at least it serves as a gateway to your blog.
3. Related commenting
This is about commenting too. But as the name suggests it is a little bit different. I personally experimented this technique to get genuine visitors & not do follow backlinks. Let me explain. Take any of your post that you consider is really great to be talked about. Now using Google search,look out for posts that also writes about the same topic as that of your post. Open the 20 top ranked articles in the search results in tabs. Now for each of them, gallop through the article & post a comment talking something on it. Something means if it had missed something or you think some part needs more explanation.
Finally add these words, “you all could also refer to this post on your-selected-post-title” & put the link of the selected post on your-selected-post-title. These comments really works in bringing visitors. But I must remind you that, please do not spam as it hurts back in the long run.
4. Social Networking
This is the best part for any blogger. Doing work & making friends on the same time. I bet that we(bloggers) all are to some extent addicted to these social networking sites like,Twitter,Facebook,Friendfeed etc. But while we enjoy these we could spend a little insight to these in order to extend our blog. Look out for people who are equally interested. Join discussion boards related to your blog. Help people there & make friends. Suggest them with some informative links on your blog. If your post solves the problem then it is sure to get praised by someone making any other future reader to follow your link. Well importing feeds is a common way to talk about your posts as soon it gets published.
But this does not generate buzz for new bloggers as they do not own large reader base neither do they have the trust of too many readers. So as it infers, personal interaction always works better than automation. So import your feeds as well as interact with people & build your brand.
5. Bookmarking Sites
As like social networking,bookmarking sites like Digg,Stumbleupon,del.icio.us,Technorati plays a vital role in bringing lots of traffic to our blogs. We are mostly familiar with the pinging services that pings those bookmarking servers whenever we hit the publish button. I am not going to say much on that. Instead I believe in personal interaction. Participate in the bookmarking sites personally thereby building your authority there. This may not help immediately,but if consistent can bring immense traffic after a couple of months effort.
6. Article Submission
This is a not-so-old technique adopted these days. There are lots of websites that has a article trading system. For the sake of this article I will not talk about the money factor. This is similar to writing guest post. But it has a multiplied effect. You write an article & then submit it to the article directories. If it is selected it will get featured in their pages. Now you get a backlink from them. The multiplied effect comes into act when someone else is interested in your post. These article directories lets others re-publish your articles depending on some condition i.e. they have to give the author(which is you) proper credits(your name, your blog name & a link to your blog). So you write once & it gets scattered without any more further effort. Here is a detailed guide on article marketing and answers to commonly asked questions.
7. Forum Activity
Forums are real places with real people. I mean to say this is a place where you can earn visitors that will follow you for long time. This is just because, in forums you get to help people & people really stay addicted to those who solves their problem. But how does it(forum) earn backlinks ?? There are two ways to do that
- Simply look out for problems that people who are looking for a solution for and which you have already covered in any of your earlier articles. Just tell them in a nutshell there & put a link to that article of yours as a detailed discussion.
- But if you face a problem that you haven’t covered up earlier in your posts but you know how to solve it. I suggest create a blog post with the solution first & then do as said in the earlier step. So you hit two target simultaneously.Create a post as well as earn visitors for it.
Try to help others and solve problems. If you create a good resource and provide free support to people in the forums,they are bound to visit your blog and eventually they will become your fan. For further reading read 17 ways forums help you becoming a better blogger.
8. Conditional Re-publishing
This is an extension of the article submission(point 6) concept. Let others contact you if they want to re-publish your content. Give them conditions as in step 6. This will not harm you regarding content duplicity. As your url will be first indexed as the legal one. If there is an issue, it will be with him who has copied it. So forget about it.
9. Blog Networks
Though this is a very minor factor in increasing backlinks still I feel like mentioning this here. Join blog networks with high PR. This may not give you large amount of visitors but still the backlinking goal for SEO is fulfilled.
10. Plugin Development
This is strictly for those who have knowledge in coding. This works really well to get large amount of dofollow backlinks. This is achieved by putting a dofollow link to your blog in the plugin setup page. So whenever somebody downloads & uses this plugin the plugin resides within their domain & the backlink also resides there. So you get tons of backlinks in very short time(if your plugin is worth using). But this is bad in one way. Sometimes the search engines penalize you for sudden surge in backlinks which is of course not acceptable.
11. Conditional Link Love
“Sharing is Caring”. This technique is not something I really rely upon & hence it is ranked as the last. Communicate with other bloggers in your niche & personally request them to put you in their blogroll & in return,you also do the same. This not only creates dofollow backlinks but it also lets you spread your brand as well as making relations in your niche.
Well I’m sure that this is not all but all I tried here is to give you a idea of what earns the most backlinks for you. I am sure you could find out many such ways yourself if you give it a try. I will be greatly thankful if you could share your ideas here which you think has earned loads of backlinks for you.
Top 5 Most Competitive Niches for Bloggers
Finding the perfect niche is like a unicorn for many bloggers. The right mix of passion and competitiveness can be found in the most surprising places and isn’t always clear until you’re already well on your way. But the good news is that the harder you look, the closer you get — which is a cliche, but surprisingly true in this case. So before you give up on your dream of creating content about knitting dog pajamas or anthropomorphized helicopters, start by having a look at what niches are the most competitive at the moment.
Most blogs earn their money through affiliation. The good thing about affiliation is that it doesn’t require you to focus on one particular brand, unlike sponsorships. You’re free to place links in your content or not. And to write whatever you like about the brand in question. Money is earned through reader engagement, not through passive exposure.
Of course, the most coveted and stereotypical blogging dream niche is travel. Who would turn down reviewing hotels in the Caribbean or exciting jungle safaris? Only a few bloggers get to do this, however, but there are still a lot of sub-niches that are easy to get into and earn well in. Local guides and localized content is a great way to find perfect fits for valuable affiliation links and you can even make direct content advertising if you ask. The future is definitely localized.
Making content about gambling is often as much about search engine optimization as affiliation links. This has made reviews and guides extremely competitive, but creating content only for SEO purposes can be a little monotonous. More localized information in a specific niche like mobile gambling makes mobile-casino.ca a perfect example of how to stay competitive without losing quality.
Health & Fitness
For ethically minded bloggers, this niche can be a minefield. Health and fitness bloggers can benefit from having a blog of their own in many ways — such as keeping themselves healthy and fit, while also inspiring others in the process. This niche market is also filled with misinformation, dangerous recommendations and straight up lies. Are you the one to finally inform readers about the one true way to stay healthy or get fit? Joking aside, whether you’re a zealot or a skeptic, there are affiliation networks for you. Just include a source or two, please.
Including this niche might be cheating. It can cover so much — but that doesn’t mean that your blog should. Specialised content that you’re both passionate and informed about can be very valuable for direct ads. Everyone has some kind of lifestyle niche they’re focused on, whether it be simple admin improvement or urban hiking. Find out if readers are interested in the topic, either directly or related, before you go all in, though.
With how competitive blogging is, blogs that explain how to succeed are more popular than ever. You’re reading one right now and you could write your own very easily. You don’t have to be the best or the most insightful to write an inspiring blog about blogging — it’s more useful than you think to write down what works and what doesn’t in your own humble experience. You can be an expert in learning.
Have you noticed any commonalities yet? If you look hard enough in any niche, you’ll learn enough to create content with a fresh and exciting take. And that’s the current trend for being competitive: Being both subjective and informed; localized and aware of international trends.
Do You Really Know Your Readers?
See the featured image up top guys?
I know readers dig my eBook. Said readers dig my paperback too.
Enter this featured image. I use similar images frequently on Blogging From Paradise. Smart way to appeal to my audience.
But during lean years I did not know my readers because I:
- did not listen to my readers
- did not ask my readers questions
- did not spot my reader’s pain points
- did not read my reader’s comments carefully
- did not spot patterns among my readers
Eventually I woke up. Easy to see this now. But back in the day I had a hellish time owning the fact that I did not know my readers.
Reader Red Flags
You do not know your readers if:
- traffic stalls or disappears
- blogging profits stall or disappear
- engagement dies on your blog
- nobody seems to reach out to you on social media
These are a few red flags guys. Own the flags. Honestly. Owning your mistakes is one quick way to turn things around, to free yourself of this common blogging error.
Do You Know Your Readers?
I mean; do you really know your blog readers? Be genuine before you answer the question.
I know my readers incredibly well now because every blog post, video or podcast I create meets their needs. No guess work, no writing and publishing because I want to write and publish a post and certainly no off topic posting here, on Blogging From Paradise or any place where I guest post.
The other day one of my blogging buddies endorsed my paperback with a YouTube review. In addition to feeling grateful I tuned into one other idea; his endorsement, emails from other book customers and smiling selfies from other book customers alerted me to the fact that my readers are beginning to buy my paperback too, in addition to my eBook. I published a post linking to my paperback and explaining how my book solves pressing blogging problems after spotting this pattern.
I know my readers better and better each passing day because I listen to my readers more closely each passing day. As everything expands with my blogging campaign I find it easier and easier to help folks, to come up with blog post ideas and to know my content hits the mark because blogging with my readers in mind has been the simplest way to connect with these folks.
Your blog is for you and your readers. Never forget this fact. Never forget that if you write just for yourself you are publishing a cyber diary. No need for anyone to read a blog if the blog does not solve their problems.
Knowing your readers genuinely requires you to be:
Listen to the latest podcast interview I did with Alonzo Pichardo on his Sound Cloud channel:
He has invited me to chat on his highly popular channel – with over 300,000 listens between only 8 episodes.
Alonzo is a master at spotting the most pressing issues of his audience. My readers also suffer from problems related to these topics. Naturally, as he shares and builds his impressive tribe and as I build my tribe, we have well over a quarter of a million listens between only 8 podcast episodes.
If you get to really know your readers and patiently hit the mark with your content, over years, 10 listens becomes 100 listens, then 100 becomes 1000, then 1000 becomes 10,000 listens, then 10,000 becomes 100,000 listens, and upward from there.
Develop an intimate bond with your readers guys. Poll them. Email them, asking how you can help them.
Much of your blogging success rests on knowing clearly what your reader wants so you can serve it up to them.
Listen. Ask. Observe.
5 Best Content Upgrade Ideas to Growth Hack Your Blog Email List
Growing an email list is a pain in the ass and rightfully so. It’s no longer enough to send out weekly newsletter as a way to get their attention. You need to go the extra mile to provide site visitors with immense value for them to sign up to your list.
Content upgrades provide the value that tips the scales to your favor. By giving them something in return immediately for signing up, you grab their attention and get them to subscribe to your list.
However, it’s not enough to offer just any content upgrade. You need to make sure that the incentive email contains actual useful information about the topic. If not, there’s a risk of your new subscribers to opt out from your list due to your poor content upgrade.
To help you make the most of your blog’s list building strategy, below are content upgrade ideas you can create for your blog so you can generate more subscribers for your list and help grow your traffic and sales.
Content upgrade ideas you need to use for your blog’s list
1. Cheat sheet
It’s difficult to cover everything about a topic in a single post. For example, if you’re writing a post on how to promote your blog the right way, you can’t break down the exact process of promoting your content on a social media platform. You can turn it into a post on its own so you can create more content on your blog.
Another alternative is by turning it into a cheat sheet that visitors can download from the post once they sign up to your list. The cheat sheet contains hacks about a specific topic depending on what the visitors wants to know.
Going back to the previous example, since the post is about promoting their blog, your content upgrade can be about growth-hack tactics for Pinterest blog promotions. You can details the exact steps on how you can effectively share your content and drive more traffic to your site using this image sharing social media site.
A downloadable cheat sheet about a related topic you weren’t able to cover on the post increases the chances of people signing up to your list. This way, you grow your list and they get their hands on the cheat sheet. It’s a win-win!
Your visitors want something quick and useful for their content upgrade. After reading a long and exhaustive post about a topic from your blog, for instance, they want to cleanse their pallet by downing the information you gave them into actionabl bits and pieces.
That’s why checklists are great content upgrades because they complement your long-form content by summarizing them into different points they need to check. For example, if you listed down the many SEO factors that bloggers need to observe, you can create a checklist for the factors that people can download. Therefore, instead of browsing your post to see the different factors, they can use refer to your handy checklist to find out which SEO factors to keep in mind.
If you want to establish clout in your industry, then you need to create signature content that will put you in the map. You can’t just churn out content that’s been done to death by your competitors. To stand out, you need to develop reports and use them as content upgrades.
Reports are extremely valuable because they are unique in the truest sense of the word. By putting in the hard work and interpreting the information from the data you collected, you can create content that stands head and shoulders from the pack.
A great report to create is running your own tests or doing a quick survey and giving them away as freebies. For example, Express Writers wrote a data-driven post about the most shareable blog topics. They presented the topics backed by research to help make their case. While they made it a post, you can use the same strategy to create your report and use it as a content upgrade.
Compared to other content upgrade ideas in the post, reports are very difficult to create. You need to be produce substantial proof to back up your claims and double-check your information so everything you say is true. However, the rewards are just as great. Creating a great report will help grow your email list faster than any type and catapult you influencer status.
Some people need motivation to help them with their needs. For example, people struggle to write blog posts regularly. There are lots of factors that explain why they find it hard. However, you as a blogger are not responsible for explaining why. Your job is to show them how to generate posts for their blog like it’s second nature.
This is what Sark e-Media did with their 30-Day Blogging Challenge. For the next month after subscribing to their list, people will receive daily emails on how they can build a blogging habit and churn out excellent posts for their blog.
This example of a challenge content upgrade allows you to continuously engage with your subscribers over a period of time. As part of the challenge, you can invite them to your Facebook Group to discuss the posts they’ve written or sell them affiliate products they can use to help them blog better.
As a purveyor of knowledge, you can evangelize your visitors by handing out worksheet for them to fill out and answer. The worksheets will help them organize their thoughts so they have a clearer picture on what to do next. Worksheets essentially helps people overcome a hurdle in their lives or career. As a blogger, your worksheets are a godsend to them.
An example of a worksheet is a downloadable editorial calendar. To help people blog on time, they can fill out the calendar with the post they plan to write on that day. The worksheet can include other factors about the post such as target audience, keyword, question to answer, and others. By presenting the worksheets as a way to neatly plan their blogging schedule to a tee.
Which among the content upgrade ideas do you want to do?
Each of the content upgrade ideas above work best under certain circumstances. You can’t just choose at random and expect stellar results for your email list. You need to check what your audience needs first and how to present the content upgrades before settling on which type to create.
However, you can enjoy more sign-ups to your blog email list if you use the content upgrade ideas correctly. If your blog is dying for email subscribing, then any of the ones above will make your email rain with sign-ups!
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