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Tag "Social Media"

5 Reasons Social Media is Essential to Your Blog / Online Business

5 Reasons Social Media is Essential to Your Blog / Online Business
24 Jun 2014

Social Media If the past ten years were all about transforming communication into a mobile platform — via text messaging, instant messages, and video calling — this decade is all about communicating via social media. Social media services are aiding a generational shift in the way people view each other, and in the way they view their favorite brands and websites. For this reason, it is essential to embrace social media as an essential tool for the ...

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5 Easy Steps to Building a Social Media Strategy

5 Easy Steps to Building a Social Media Strategy
17 Jun 2014

Social Media Social media is an exciting world of user generated content, real time feedback and viral opportunities. On the flip side, it’s also a platform for customer complaints and sometimes that can become one of the biggest advantages and one of the biggest disadvantages for small business. So, how to refine your social media strategy to ensure that you can provide timely content, the right responses to real time feedback as well as tangible ...

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How to Integrate Email Marketing with Social Media?

How to Integrate Email Marketing with Social Media?
10 Jun 2014

Social Media With the advent of social media, it might be easy to think that email marketing has become outdated or even redundant but statistics gleaned from a 2011 StrongMail survey suggests otherwise. In fact, according to their data, over 68% of business leaders affirmed that they would be looking to integrate social media into their email marketing strategies and not the other way around. In addition, the respondents also indicated that they would be ...

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Move over Facebook & Twitter, use these Social Media Platforms Instead

Move over Facebook & Twitter, use these Social Media Platforms Instead
31 May 2014

Social Media Everyone recommends Facebook and Twitter for social media marketing and indeed, these two social media platforms does produce results but what about the rest? As a blogger, you need to spread your networking webs and maximize opportunities. With this thought in mind, I give you a list of social media platforms you should think about using. 1) Instagram.com Facebook purchased this image sharing app for a billion dollars in 2013, effectively ...

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Planning to Launch a Social Media Campaign? Read these four steps.

Planning to Launch a Social Media Campaign? Read these four steps.
25 May 2014

Social Media We already know that social media marketing is one of the most powerful ways to engage with a target audience and generate profit. However, many bloggers, businesses and agencies jump into it without doing necessary research and planning first, and end up failing before they even get started. Fortunately, to help improve the chances of success, here are four simple steps to launching a successful social media campaign: 1. Learn what social ...

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New Social Media Marketing Trends In 2014

New Social Media Marketing Trends In 2014
29 Dec 2013

Social Media It is impressive how social media trends have dramatically progressed over the past few years. Social media marketing is becoming a powerful means of advertising products and services without having to sound like a salesman. What started out as a friendly or casual communication innovation has progressively grown to professional communication involving businesses and enterprises? Now, being an essential element of Internet marketing, social ...

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Reputation Management: 7 Tips for Your Business

Reputation Management: 7 Tips for Your Business
17 Nov 2013

Social Media One thing that can severely impact your business is the amount and quality of feedback it receives. Before a person does business with a company, it’s extremely likely that they’ll do their research and look at prior feedback. If the feedback is negative, they tend to stay away. Don’t let one person’s negative experience tarnish the reputation of your company. Here are some tips for your business to restore its ...

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