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7 Essential Facebook Business Apps for eCommerce Websites

7 Essential Facebook Business Apps for eCommerce Websites
13 Apr 2014

Social Media If you are into online business then you are sure to use social media to promote your business. And for that, Facebook is no doubt a popular choice. If you own an online e-commerce site, then you will be certainly looking for new ways to market it. To start with, you need to set your Facebook business page and customize applications to boost the sales of your online business. However, do not think that as soon as you organize your Facebook ...

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How to make use of LinkedIn Groups?

How to make use of LinkedIn Groups?
06 Apr 2014

Social Media One of the most common social media channels professional marketers use to expand reach is via LinkedIn groups. What makes LinkedIn such an attractive marketing tool is its amazing capability to perform business to business (B2B) marketing tactics. With over 225 million users registered in LinkedIn, it’s no wonder that marketers are featuring this social media channel in their marketing plans. Using LinkedIn Groups LinkedIn needs to be an ...

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Top Pinterest Tools for Brand Engagement

Top Pinterest Tools for Brand Engagement
05 Apr 2014

Social Media With a boast-worthy user base of more than 70 million people globally, Pinterest dethrones Twitter to become one of the fastest growing social platforms in the second-quarter of 2013. As per a study by Rich Relevance, the value of Pinterest exceeds than of Facebook and Twitter. In other words, an average order placed by Pinterest users is $169, compared to Twitter ($70) and Facebook (95). Moreover, 70% of the user base belongs to the US so if ...

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Ways to Use Pinterest for Blog Branding

Ways to Use Pinterest for Blog Branding
02 Apr 2014

Social Media Some time back, I wrote a detailed guide on Pinterest advertising, which is basically on handling paid Pinterest advertising and tips to make the most of business branding. If you’re in an online business, it’s an informative read. In this article, I will look into some ways to use Pinterest for blog branding. Even though blogging is a business, it’s slightly different. To begin with, a blogger may not have a budget for paid advertising ...

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Should you Blog on LinkedIn Publishing Platform?

Should you Blog on LinkedIn Publishing Platform?
01 Apr 2014

Social Media The content marketing bug has caught LinkedIn. Till a couple of weeks back, only a selected list of influencers could write and publish blog content on LinkedIn but now they have opened the doors to the masses. You can blog on the LinkedIn publishing platform. The feature will roll out slowly but if you want early access, fill out this form. I got approved within 3 days and right now, I am in the process of crafting few blog posts for the ...

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Content Marketing: Wins, Fails, and WTFs

Content Marketing: Wins, Fails, and WTFs
18 Mar 2014

Social Media Sweet Sweet free content. How great is it to get something for nothing? The pervasiveness of the contemporary marketing tactic is ever spreading, and is only poised to increase. Free content is the absolute best way to drive traffic to your website. Tied in ever so closely with the sharing nature of social media and internet communications in general, brand name content has been injected into the public consciousness in order to improve ...

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Facebook Predictions 2014: What We Want to See and Hear from Our Favorite Social Network

Facebook Predictions 2014: What We Want to See and Hear from Our Favorite Social Network
27 Jan 2014

Social Media, Social Networking With the fireworks dying down and people recovering from their new year drunken stupor, it’s time to think about how social media will affect us all in 2014. Facebook has reached quite a bit of milestones in 2013 so it’ll be interesting to watch out for more of their notable announcements. Check out some Facebook trends that we predict may happen this year: 1. Better performance and responsive design for Facebook mobile app With ...

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