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Latest news in Social Media

5 Reasons Social Media is Essential to Your Blog / Online Business

5 Reasons Social Media is Essential to Your Blog / Online Business
24 Jun 2014

Social Media If the past ten years were all about transforming communication into a mobile platform — via text messaging, instant messages, and video calling — this decade is all about communicating via social media. Social media services are aiding a generational shift in the way people view each other, and in the way they view their favorite brands and websites. For this reason, it is essential to embrace social media as an essential tool for the ...

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5 Easy Steps to Building a Social Media Strategy

5 Easy Steps to Building a Social Media Strategy
17 Jun 2014

Social Media Social media is an exciting world of user generated content, real time feedback and viral opportunities. On the flip side, it’s also a platform for customer complaints and sometimes that can become one of the biggest advantages and one of the biggest disadvantages for small business. So, how to refine your social media strategy to ensure that you can provide timely content, the right responses to real time feedback as well as tangible ...

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How to Integrate Email Marketing with Social Media?

How to Integrate Email Marketing with Social Media?
10 Jun 2014

Social Media With the advent of social media, it might be easy to think that email marketing has become outdated or even redundant but statistics gleaned from a 2011 StrongMail survey suggests otherwise. In fact, according to their data, over 68% of business leaders affirmed that they would be looking to integrate social media into their email marketing strategies and not the other way around. In addition, the respondents also indicated that they would be ...

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Move over Facebook & Twitter, use these Social Media Platforms Instead

Move over Facebook & Twitter, use these Social Media Platforms Instead
31 May 2014

Social Media Everyone recommends Facebook and Twitter for social media marketing and indeed, these two social media platforms does produce results but what about the rest? As a blogger, you need to spread your networking webs and maximize opportunities. With this thought in mind, I give you a list of social media platforms you should think about using. 1) Instagram.com Facebook purchased this image sharing app for a billion dollars in 2013, effectively ...

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Planning to Launch a Social Media Campaign? Read these four steps.

Planning to Launch a Social Media Campaign? Read these four steps.
25 May 2014

Social Media We already know that social media marketing is one of the most powerful ways to engage with a target audience and generate profit. However, many bloggers, businesses and agencies jump into it without doing necessary research and planning first, and end up failing before they even get started. Fortunately, to help improve the chances of success, here are four simple steps to launching a successful social media campaign: 1. Learn what social ...

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3 Ways to Generate More Discussion on Your Forum

3 Ways to Generate More Discussion on Your Forum
12 May 2014

Social Media Online forums have always served as a great place to find new ideas, opinions, and discussions. Long before blogs and social media sites were around, forums gave visitors a great platform to share valuable or interesting information with their peers. You’d have passionate brand loyalists, tech troubleshooters, travel guides and so on in online forums, ready to lend a helping hand to newbies and pros alike. And because these places were ...

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‘Pin It to Win It’ – Use Competitions on Pinterest to Get Branding

‘Pin It to Win It’ – Use Competitions on Pinterest to Get Branding
12 May 2014

Social Media Pinterest, the image-based social media site, has reached the ranks of being a ‘big player’. As one of the fastest growing social networks ever, the site is now one of the top 30 most visited websites in the world, responsible for more referral traffic to sites than Google+, LinkedIn and YouTube combined. In addition, the high engagement levels on Pinterest means it’s not just delivering traffic, but high quality, high value traffic ...

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