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Freelance Writers: How to Gear Up for Work in 2009 (Part II)
Writing In yesterday’s post (Part I of this three-part series), we discussed putting together a freelance writing marketing plan so that you can land more writing gigs in 2009. Step 1 of Your Freelance Writing Marketing Plan: Target a Niche Part I discussed why you should target a niche. Many freelance writers never take the time to do this, which is why I think so many have a hard time landing writing jobs. Their marketing is too scattered. When you ...
Continue readingFreelance Writers: How to Gear Up for Work in 2009 (Part I)
Making Money I know it’s the holidays and marketing for freelance writing work is really not high on anyone’s agenda right now. But, the new year is just over a week away. It’ll be here before you know it. And, as the world economy is in the tank right now, now is the time to gear up for work in 2009 if you’re a freelance writer or blogger. It’s probably going to take a lot longer to land gigs because of the recession, so this week, I’ll be ...
Continue readingFreelance Writing Rates: How to Stick to Your Pricing Guns
Making Money One of the things I love about being a freelance writer and blogger is that I get to set my own rates. This means I can be flexible with clients if I want without having to consult with anyone. But, as with most freedoms, this is a double-edged sword. Sometimes it can hurt you. Following is a scenario I had with a long-time client, and how I managed to stick to my pricing guns. Freelance Writing Rates: The Client Who Challenges You I’ve been ...
Continue readingArticle Marketing: How to Run a Successful Campaign
Writing I’m working with a new client on an article marketing campaign. This client is not new to online marketing. His firm runs a very successful pay-per-click campaign. But, they want more organic traffic, so they contracted with my firm to start an article marketing campaign. Getting the Point of Article Marketing Across to the Client Right now, I’m having a hard time trying to get the client to understand what article marketing is all about. ...
Continue readingHow to Decide How Personal to Get On Your Blog
Blogging I cringe when I read some blogs because the information is so personal. I often wonder, “Don’t they realize that once it hits the “airwaves” of the internet it’s there forever?” But, one of the elements of a popular blog – in my humble opinion – is that some of your personality shines through. And, that means sharing some of your personal life. So, how do you decide how much to share? Following are some guidelines I use. It’s ...
Continue readingDo You Have the Balls to Be a Freelance Writer or Blogger?
Making Money I’ve been freelancing for so long that maybe I’m a little jaded. About once a week, I’ll receive an email from a wannabe freelance writer in essence saying they’re scared to start; scared to “pull the trigger” as Christine from SelfMadeChick.com says. My response is, “Scared of what?” Scared it might not work out? Scared you won’t be able to pay your bills? Scared you’re not talented enough? Scared clients won’t like your ...
Continue readingFreelance Writers & Bloggers: How to Bill and Get Paid Quickly
Making Money As a freelance writer and blogger, I have all types of clients. Some are individual website owners; others are internet marketing firms and I have a few that are mid- to large corporations. My favorite clients are small business owners (online entrepreneurs, individual website owners, independent graphic design firms, etc.). Why? Because they are the decisionmakers. There’s nothing like having to go through a bunch of red tape to hold up your ...
Continue readingHow to Choose a Social Media Marketing Outlet
Promote your blog I recently signed up to Twitter. And I love it. It’s short, simple and sweet. I’ve been reluctant to immerse myself in social networking because I simply don’t have the time it takes to devote to it. Even though I have a MySpace page, and am LinkedIn, between client projects, writing and promoting my own ebooks, blogging, and updating my website, I barely have time to invoice clients to get paid – that’s just how busy my days are. ...
Continue readingHow to Get Noticed Online by “Big Name” Bloggers
Promote your blog In the post, How to Use MicroBlogging to Grow Your Business, I talked about how a special report I wrote went viral because a big-name blogger “tweeted” about it. A commentor on the post wrote: “A lot of it (getting a piece to go viral) seems to be based on “big time bloggers” tweeting for you…..what happens to those of us that aren’t already known by the big timers?” That comment inspired this post. There’s no mystery to ...
Continue readingA Unique, Free Marketing Tool for Freelance Writers and Bloggers
Making Money In yesterday’s post here, I talked about an industry report I wrote that helped to increase traffic to my website and blog. Today, I want to piggyback on that topic, but take it in a bit of a different direction. How Special Reports Can Help You to Land More Freelance Writing Jobs As regular readers of my posts know, I’m an SEO writer. I mention this because SEO is still very new to a lot of small to mid-size business owners. This ...
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