One-page website designs are cropping up more frequently as time goes on. WordPress, one of the most popular platforms for blogging and website design, has a number of one page WordPress themes that are now available for it.
But is a single page WP design right for your website? This post introduces one-page website design, goes over its advantages, and disadvantages, features, and the future of this design style.
What is One Page Website?
A one page website is exactly what it sounds like. It is a website on one page.
Browsers can do a lot more too and of course, internet speeds have increased exponentially while decrease in the price.
Advantages and Disadvantages
A primary advantage of using a one page WordPress design is that it tells a story.
This story in turn activates visitors and compels them to complete an action. So it’s an ideal design for getting a message across. The pageless design style also tends to encourage more interaction among visitors and immerse them in the website experience.
In other more traditional WordPress layouts, visitors find themselves being asked to provide their name and email address before they’ve even had a chance to look around the site. It creates a disruptive experience and does not make visitors want to stay on the site. In single page WordPress themes, requests for contact information or the opportunity to buy something can be placed at the end of the page. This gives the visitor more time to read, get to know the story of the website, and get convinced to complete the desired action.
The one page WordPress template encourages visitors to share the page more too. With a more straightforward layout, it is easier to understand what the site is about. Visitors are all the more likely to pass links to the site off to friends, family, and co-workers thereby expanding the influence of the page.
Finally, single page WordPress themes look great no matter what device they are accessed on. This is an extremely important feature because themes that are not friendly for mobile devices confuse visitors or they are difficult to navigate. This can be avoided by using a one page WP theme.
Like anything else, there are downsides to using a one page WP template. First, if the design naturally lends itself to a multi-page setup, this layout may not work for:
- E-Commerce sites
- Review websites
Despite the advances in web design and technology as a whole, one page WordPress themes can actually take longer to load due to the scripts, plugins, and videos that may be located on the page. Sites that take too long to load may prompt visitors to go elsewhere.
Search Engine Optimization (SEO) also does not fare well with a pageless design. SEO depends on keywords and in a one page design, SEO may be limited. So if this is an important factor for the website, a multi-page solution may work out better.
Primary Features of a One Page Website
One page websites offer continuous scrolling. The visitor for a one page site won’t even think about it.
A single page WP design is also smartphone or tablet friendly which makes visitors on these devices able to navigate the website easier.
It allows for linear storytelling in an easy to follow structure. If the story for the website or business primarily drives website traffic, one page WordPress templates will support this effort in a seamless way.
Future of one page design
One page WP themes have been around for a few years now. So it is natural to wonder if this trend will continue.
The answer is yes.
For businesses that require a simple website, especially one that is stagnant, a one page website is easy to maintain and provides all of the necessary information without a lot of content or fuss.
Despite being mobile friendly and looking good on every device, one-page won’t necessarily become the dominant design style because it doesn’t work for all applications.
If a single page WP theme is the right design style for your website, WordPress offers a variety of different themes that are free and paid.
CyberChimps’ One Page WordPress Themes
If you are using WordPress, you should check the Single Page WordPress themes by CyberChimps. These are tried and tested WordPress themes that will suit all your website needs to perfection.
One Page Business Pro is a single page WordPress theme specially designed for business and company websites. It has a simple and sophisticated layout with a pleasing color theme.
This Multipurpose One Page theme helps you to engage with customers on your site without redirecting them to different pages. You can impressively highlight your products or services using just one page. The theme comes up with 7 stunning sections – Home, About Us, Services, Team, Portfolio, Testimonial, and Contact. With awesome features like dynamic alignment, portfolio section with modal effect, sliders, etc. One Page Business Pro is a must have theme.
Minivet is a single page WordPress theme with smooth scrolling & navigation and is perfect for business, corporate or agencies.
This one page WordPress theme for business features 5 sections – About, Contact, Portfolio, Services & Team; each of which can be chosen to show/hide. Minivet has a full-width background image on the homepage that gives it a novel look. Its sticky header ensures that your dominant links/menu items are always displayed to the user, whenever he scrolls down.
Newest in the lot – BlueArcs is a creative multipurpose and effective framework specially crafted to help you feature your work on a single page.
BlueArcs theme contains 8 sections that will completely brighten up your one page website – Home, About, Services, Project, Testimonial, Latest blog, Contact and Footer section which are completely customizable. An interesting addition to this theme is that it has other WordPress features i.e displaying a single post, blog page, archive page, other pages,etc. making it an analogous to CyberChimps’ multi page WordPress themes.
So go ahead and visit CyberChimps’ WordPress theme store and pick a theme that suits your needs.