If you’re thinking of starting a blog, the first question you have to ask is why you want to do it. Your answer to this question will determine the future of your blog and how you go about creating content and providing value to your audience.
If you have a strong enough ‘why’, you’ll have the patience and persistence to make it happen. At the same time, you’ll need to be willing to learn the technical skills to compete on the internet today. Such skills include; an eagerness to learn how to write increasingly better, getting better at marketing your blog posts and knowing when it makes sense to start monetizing your blog.
People start blogs for a wide variety of reasons:
- to make money from home
- to build an audience for a book
- to build a business brand
- or to express their insights about a particular passion or discipline.
Identify your reason and build your mission statement around it. Find your primary reason and all the secondary reasons that support it.
Let’s take a look at 3 things you need to do to start blogging:
Decide on your equipment and platform.
You don’t necessarily need a desktop or laptop to start blogging; you can also use a smartphone. For people on the go, people who may have a long commute or travel a great deal, even a small laptop is too big and it’s easier to just use a smartphone. You can also use your smartphone if you want to start vlogging.
If you choose to use a smartphone, it’s important to consider how you will protect your phone from damage and what type of apps to download.Let’s take a quick look at both factors:
Let’s take a quick look at both factors:
Not all cases offer the same level of protection. If, for example, you’re using an iPhone 6, you can get a wide variety of covers, with some protecting your phone far better than others. When researching iPhone 6 cases, prefer those that offer shock-proof protection.
In addition to keeping your mobile device safe, you will also want to make sure your camera is clean and visible at all times. Vlogging is nothing new, but it’s becoming more popular as mobile devices continue to get better in quality with their recording. In most cases it’s also super fast and easy to upload video content from your phone as well.
Here are some apps to get if you want to maintain your blog from your smartphone:
- Platform. Decide between WordPress or Blogger platforms. Not only are these most recommended, but they also have apps that let you write, edit, and publish your posts from your mobile device.
- Text editor. It’s better to write your blog post in a text editor before you paste it into your chosen platform. By using a text editor like Google Docs, your content is backed up on the cloud and you can access it from anywhere from any kind of device.
- Picture editor Your blog must have good pictures. It’s rare to find text only blogs because blocks of text tend to turn readers off. If you want to edit your pictures from your phone, then Pixlr Express will make it easier to do.
- Social Media. Share your blog posts. After you’ve written your blog posts, you’ll want to promote it on social media, and one excellent app to help you do it from your phone is Buffer.
Set up your blog.
Now that you’ve decided why you want to blog and how to do it from any device, the next thing you have to do is figure out the technical aspects. Essentially, there are four steps that you need to take to set up your blog. You can either get video tutorials on how to do it, read a book on it, or ask someone to help you with these steps. They aren’t hard to do once you’ve done it once. The four steps you have to take are finding a host, picking a domain name, installing or signing up for your platform, and designing your blog.
Create a content calendar.
Now that your blog is up and running, you need to create a regular time of the week to blog and develop a list of topics that you will blog about. By thinking ahead about what you’ll write, you won’t procrastinate when it comes to deciding on what to write each week. Incidentally, it’s not necessary to write daily. You can write once a week, or if you’re really pressed for time, then just once every two weeks.
Stick With It
Blogging like any other project in life has its fair share of challenges. You may encounter obstacles with the blog itself, ranging from technical skills to marketing it effectively. You may also have time conflicts and not always be able to commit to writing your blog post. Even if you have technical problems, marketing issues, or writing challenges, decide ahead of time that whatever happens, you’ll stick with it.