I just received a Facebook message from a blogger.
He shared an opportunity to place guest posts on his collection of blogs.
For a fee, of course.
He gave an American-sounding name. An avatar of a dude somewhere between Justin Bieber and Zac Efron.
Then when I clicked on his name I noticed most of his friends lived in a country very far away from the United States.
Bonus points; he *did* stress the fact that his name was “John” (fictitious, but protecting false pen names here). I give him credit for persistently protecting what he is not.
Anyway, being less than honest is a quick way into the online poor house. And an even quicker way to lose your online reputation. And a way too common blogging mistake.
Fear scares off success.
Love lets in success.
Follow these 3 steps to improve your transparency and blogging rep.
1: Embrace Your Fear
The only reason the individual above created a false Facebook account is because he is afraid to reveal that he’s living in a different part of the world.
Doing a quick search of bloggers from that region, he’d soon realize that there is no need to fear revealing who you are, if you are from ANYWHERE on earth.
But you need to embrace the fear to be free of it.
I feared telling my blogging story. For years. I feared writing about my travels. I feared sharing successes. And failures. But I just decided to hug the fear, to feel it, and to release it, so I could be my transparent, genuine, authentic self.
Be honest about your online presence. Are you being YOU? If not, embrace your fear of:
and move forward from the proper energetic space.
2: Share Wins….and Losses….and…..Your Humanness
I recently shared how my wife Kelli and I are going to Qatar for the month, in about 2 weeks.
Living at a 5 bedroom mansion in the world’s wealthiest country seems like a dream. Our life – 6 years of traveling the world – seems like a dream. And it is. We are living our dreams.
I also shared recently how my mom is in hospice after living with Alzheimer’s for 5 years, when I explained how to blog through adversity. At times, this experience has been a nightmare.
After 5 years, I shared my mom’s situation for the first time. Because it was time.
I do so with many tough situations in my life, blogging-wise and life-wise.
I intend to inspire you by living my dreams and by bringing you into my life, via my blog, but I also pepper in struggles and other experiences which make me even more human.
Note; this tip gives you no licence to complain. Nor to set yourself up as an underdog. We want a winner. Not a whiner. We want someone who blogs from a place of love, not fear. We want someone who lives their dreams and shares how at times, their life tosses them uncomfortable, difficult experiences, for embracing and learning from.
Tell…..the *rest* of the story.
3: Tell the Truth (Or, Do Not Lie)
I recall seeing some folk’s avatars on various social media sites. Beside their smiling grille I saw a collection of major media outlets.
I knew these folks did not appear on such major media outlets. Perhaps the opportunity they promoted was featured on the major media outlets.
Either way, although these people are awesome, this less than clear marketing approach is not truthful.
If you post media logos beside your face, make sure YOU appeared on those major media websites or TV channels.
Tell the truth.
This is my “Seen At” banner on my blog. I can share links to show that, yep, I actually appeared in these spots.
Be honest. If you’re new to blogging, don’t give in to the temptation to lie about where you’ve been featured, how much money you’ve made or how much traffic you’ve generated.
By being transparent and by sharing value and building bonds, all those sweet features will flow your way.
How are you being transparent?
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