The ultimate goal of every blogger is to have their blog become a huge success and eventually make enough money from it to run as a full or part-time source of income. This is exactly what Henri Junttila has been able to do through his blog, however his story isn’t like the majority of blogging who accidently fell into success. Henri was looking for a way to make money online and he spent over $10,000 on different training programs to find something that worked… only to keep on failing. To learn how Henri finally found success in the world of blogging and online marketing, be sure to read below for this weeks “Meet the Bloggers” interview.
1.) Please tell us about yourself and how you got into blogging?
My journey started in 2006. I was a professional poker player at the time, and I wanted to get into creating websites/starting an online business. It took me until 2009 until things clicked. I ended up spending over $10,000 on get rich quick schemes and what have you, but I learned a lot.
At the end of 2009, I was making a living online, but I wanted to do more. I felt an inner nudge to start sharing what I was doing and what I had learned, so I started Wake Up Cloud, which at first was a personal development blog, because I couldn’t decide on a “niche.”
I was focused on moving forward, so I was determined to start in one way or another. So I got into blogging by following my hunch/inspiration. It seemed interesting, and the platform was versatile, so I jumped in.
2.) What is the focus of your blog and why did you choose that niche?
My niche was, in a way, chosen for me. I started off writing about personal development, but once I started sharing how I made a living and that I was living in Spain with my girlfriend (and our dog) at the time, people were interested.
(Sidenote: We no longer live in Spain. We spent 11 months in Spain in 2010. We now live in Northern Finland with our son, born 2011, and we’re close to our families here.)
I began writing more and more about how I was making a location independent income and what I was doing. Eventually I created products, wrote books, and started doing consulting.
Things have evolved naturally. I’ve listened to my audience and done my best to find the intersection between what people want and what I want.
3.) How are you currently monetizing your blog traffic?
The bulk of my income comes from my membership site, Lifestyle Liberation Academy, where I’ve collected the bulk of my training. Members get access to me in the forums, to a like-minded community, and each week I release new lessons.
I also bring in revenue via my standalone products, Kindle books, and consulting.
4.) What do you know now that you wish you knew when you first started blogging?
To think like a business. When I started, I focused on getting comments, subscribers, and shares. There’s nothing wrong with any of those. In fact, email subscribers are crucial to an online business.
But I forgot about revenue. I didn’t want to focus on creating products and services because it scared me. Luckily, I got over that and learned what worked and what didn’t.
5.) What are three blogs that you visit almost daily?
I don’t visit any blogs on a consistent basis. I mostly get my information through friends, books, and communities I’m a part of.
However, there are a few websites (and people) I enjoy, because they have a fresh take. Here they are:
- EnchantingMarketing.com (Copywriting and Business)
- PaceSmith.com (Spiritual Entrepreneurship)
- LeavingWorkBehind.com (Freelance Writing + Online Business)
6.) Can you give us three recommended tools/services that you use with your blogging?
- Keyword Research – Long Tail Pro
- Email Marketing – Aweber
- Genesis Theme for WordPress
I keep things fairly simple, but if you want to learn more about the tools I use, you can check out my resources page: http://www.wakeupcloud.com/
7.) What advice would you have for someone who is just starting with their first blog?
To just start.
It’s through action that you’ll discover what you want to do and what people are interested in. Don’t worry too much about getting things perfect. Find someone who’s doing what you want to do and learn from them.
And above all, spend 80% of your time promoting your blog and getting new subscribers, and 20% of your time writing posts and content for your own blog. You have to tell people what you’ve got to offer.
8.) What’s the best advice or tip you’ve discovered about blogging since getting started?
It’s not really advice, because I figured this out myself. I’m sure someone else said it, but I understood it when I did it, or it happened to me.
The best piece of advice: To find what works and focus your energy on that, or at least most of your energy.
For example, I built up my blog (mostly) through guest blogging. Early on I discovered that it worked, so I focused on writing for other blogs.
Then I discovered that about 5-10% of the blogs I was writing for were sending me 90%+ of the subscribers/traffic, so I focused on the ones that brought in the most results.
I still wrote for smaller blogs, but I focused most of my effort where I got results.
9.) If you only had $100 to start a new blog, how would you use it?
I would spend it on:
- A solid webhost
- An email marketing service
- A premium WordPress design
Then I’d work my face off.
10.) How can readers of the blog get in touch with you? (social/blog urls)
They can find me at http://www.wakeupcloud.com/
I also have a free report, 7 Steps to Building a Lifestyle Business Around Your Passion, here: http://www.wakeupcloud.com/
I’m on Facebook: https://www.facebook.com/
And Twitter: http://www.twitter.com/
Thanks again Henri for taking the time to share your advice and story with the Blogging Tips community. If you would like to learn about other bloggers and how they are finding success online, be sure to read through our blogger interview series.