Writing on the Internet is different than anywhere else. It’s no big surprise you need to change gears to write well online and you need to know what the tried and tested rules are to be successful.
The first one you’ve probably already heard before, but it bears repeating. Say what you mean and mean what you say is one way to put it and what it comes down to is being concise. Remember people who read on the web tend to scan things rather than read them in depth so you need to get straight to the point of what you’re trying to get across.
Keep it short
That goes for sentences and paragraphs both. People are searching for the points that make the piece interesting so they don’t want to go through the article trying to patch together what it is you’re getting at. Remember you’re not writing essays here.
Use a lot of paragraph breaks too. When you learn the art of transitioning between paragraphs, the read will be smoother and more enjoyable. Some experts even say 100 characters are best for speed when you’re writing sentences. Still those sentences need to flow together and fit. It takes practice.
You’re won’t be writing any academic papers online, at least not very often. That means you need to understand that for whatever reason, our attention spans are short so your paragraphs need to be as well. If you try to stay to three sentences per paragraph, you should be okay.
Bullets points and subheads provide nice little menus so readers can pick what they want and leave the rest.
Staying on topic can be difficult since new things and avenues occur to you as you’re writing. All the more reason to write a draft and then go back and edit it after a little timeout. It’s amazing how refreshed your mind can be after just a few minutes away from the keyboard. Making up a template helps. Jot down a few of the points you want to make and then flesh them out keeping the aforementioned tips in mind.
Keep An Open Mind
The best writers are humble and will take advice form wherever they can get it and that’s where you come in. What are your personal tips for writing better on the Internet? The more of them you share here, the better we’ll all be for it.