Top 9 SEO Tips for Web Masters and Bloggers

By Uttoran Sen | Search Engine Optimisation

Aug 25

Do you want to be number one in the search engines?

Do you want your content to rank higher than your competitors?

Are you working hard on developing the best content you can?

If the answer to these three questions is ‘yes’, then you should read and heed the following.

9 SEO tips to get better results in search engines.



Tip No. 1 -The Title

You need to ensure that you have a title tag and that it is less than 70 characters long.  You should have your keywords in the title and make it as interesting as possible.  It can be really hard to keep an interesting title to 70 characters and it takes skill and practice.  But once you get this mastered you’ll get more visitors and more conversions. This is probably the single most important part of each post because without a good title nobody will ever even open your post.

Tip No. 2 – The Description

Your description should sell your page as well as describing what’s on it.  When you’re looking through search results, you’ll be struck by descriptions that contain the keyword and provide a solution to the problem you’re looking for.  Ensure that you keep the description to less than 155 characters and catch the attention of the people browsing through the search engine results.

Tip No. 3 – The Page Hierarchy

You should ensure that you use h1, h2 and h3 tags in the correct way.  H1 is for the main page title, subheadings should be h2, and sub subheadings should be in h3.  When you are optimizing your site, you need to think about how search engines view your content and these tags are crucial to the process.

Tip No. 4 – Give Credit to the Author

Google is of course the biggest search engine out there with upwards of 60% of the market share.  By linking your content to your Google Plus account you will get an image in the search results and you will get better exposure in Google.  This will increase your visitors exponentially and enhance your brand image too.

Tip No. 5 – Use Internal Links

Every page on your website will have a certain amount of link juice that it can be pass to pages within your website.  It’s not only external links that can increase your page rank and be a positive indicator in the search results.  Therefore it’s crucial that you interlink your pages and funnel towards the key content that you want to promote.

Tip No. 6 – Use a Site Map

Site maps are XML files that tell the search engines exactly which pages are in your site.  You could also prioritize certain pages and explain to the engines how often you’re updating so that they will come back and crawl when necessary.

On Google Webmaster Tools and Bing Webmaster Tools you can submit the site maps so that they are found by the search engines and used to increase the efficiency with which your website is indexed.

Top Tip No. 7 – Canonical Link and Duplicate Data

One of the worst things for search engine presence is to have duplicate content either within a website or on different websites.  You should therefore ensure that you re-direct old web pages to the new ones and if necessary use a canonical link in the head of your web pages so that search engines understand which page is to be indexed.

Top Tip No. 8 – Use Webmaster Tools

Lots of the search engines have webmaster tools interfaces that enable you to find out more about how your website is performing and how it is viewed by the search engines.  You should certainly use the services provided by Bing and Google.  You can find out about links to your websites, broken links within your websites, keywords being searched and showing up in the search engines and even crawl stats from the search engine bots.  By using these tools you can understand your business presence online much better and also fix issues that are coming up.

Top Tip No. 9 – Develop Superb Content

Everyone has heard the maxim that “content is king”.  But in my opinion it’s much more important than that. You should have superb quality content with great titles that will entice people into your website.  If your website is displayed in the search engines a hundred times a day but only one person clicks, and they ‘click and leave’ straight away, you’ve generated no business.  If you are found ten times per day five click and two buy, you are on to a winning formula.

The content needs to be readable, interesting, flowing, and to the point.  Using infographics and rich media can enhance your brand and your conversions too.

Stay Up To Date With SEO

SEO has changed since the Panda and Penguin Google updates. It is important that Webmasters and Bloggers stay up to date with the trends online. It is equally important that content is developed with the future in mind. This means reading and understanding the search engine guidelines on content and link building. As a general rule you won’t go far wrong if you produce top quality interesting content that features your keywords and keyword synonyms.

Keep your finger on the pulse of SEO but following a few authority figures on Twitter. That way you will ensure your content always hits the search engine mark.


About the Author

Uttoran Sen is the CEO and Founder of Guest Crew. He is a professional Guest Blogger and a Content Marketing expert.

Lakhyajyoti August 26, 2013

Another great post. Surely I’ll keep in mind all the points you have mentioned on your post to rank my content higher in search engines. Thanks for the share.

    Uttoran Sen August 26, 2013

    Hi Lakhyajyoti,
    thanks for your comment, glad you liked the post,

    do let us know your feedback after applying the above mentioned points,
    Uttoran Sen,

santosh August 26, 2013

hello awesome article if any person should be develop the genuine content and use the internal links then it can make the better SEO.

    Uttoran Sen August 26, 2013

    Hey santosh,
    thanks for your comment, glad you liked the article,

    Yes, high quality and unique articles always helps and having proper inter-linking using those articles can guide the search spiders to crawl better,

    Uttoran Sen,

Ashish August 26, 2013

Great Tips Uttoran!
Thanks for sharing such a informative post.

Jenny Dcruz August 27, 2013

Thanks Uttoran Sen,
These 9 tips very helpful who starting SEO work for their own site. Its really very nice and easily understand by anyone.
Jenny Dcruz recently post
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Joe Hart August 29, 2013

These tips are really valuable.Thanks for sharing.Much appreciated.

    Uttoran Sen August 29, 2013

    Hi Joe Hart,
    thanks for your comment, glad you liked the tips,

    Uttoran Sen,

Mia Taylor August 29, 2013

Good points.

As SEO is changing every day its necessary to be updated with new developments in SEO and changes in search engine algorithms.

    Uttoran Sen August 29, 2013

    Hi Mia Taylor,
    thanks for your comments, glad you liked the points,

    surely, SEO is very dynamic and one must be updated as often as possible to stay on top of things,
    Uttoran Sen,

Hassan Khan August 29, 2013

I think meta description is also important as well as web design of the website.

Chris Mayhew August 29, 2013

It’s great to see so many good tips in one article. I would say the last one is especially poignant; if you have great content that is constant directing people to your site then you have already won half the battle.

    Uttoran Sen August 29, 2013

    Hey Chris Mayhew,
    Thanks for your comments, glad you liked the article,

    Yes, great content is the first step of content marketing. It creates a funnel for future visitors who are already sold due to the quality content you already have,
    Uttoran Sen,

Reaz August 30, 2013

Hi Uttoran,

I visit this site daily and glad to see your valuable post here. It’s really great and superb SEO tips for all blogger’s. All are recommended for doing on page SEO.

Thanks for your post. Shared this post on social. 🙂

Mohammad Reaz

Shathyan Raja August 30, 2013


You have a very good and useful tips for SEO to rank our sites in Search Engine. SEO is one which changes everyday and we should be updated daily to rank our sites or else our methods will be outdated and we will lose our ranking.

Thanks for sharing thee information 🙂

Nancy Badillo August 31, 2013

Hi Uttoran,

Great list!!! You hit the nail on the head with the last tip staying updated with SEO is very important. SEO is constantly changing and you will need to know the new changes. Terrific job!

    Uttoran Sen September 2, 2013

    Hi Nancy Badillo,
    thanks for your comment, glad you liked the list,

    surely, with new updates coming every now and then, staying updated is the most important thing in SEO,

    Uttoran Sen,

Tom Jamieson September 1, 2013

All good tips here Uttoran. With the SEO landscape constantly changing, it is important to stay up to date on the latest tips, tricks, and trends. #9 on your list is a big key here — creating high quality content is still very important. Thanks for the great checklist and have a great day!

    Uttoran Sen September 2, 2013

    Hi Tom Jamieson,
    thanks for your comments, glad you liked the article,

    Yep, one has to be up to day with SEO – changes comes pretty quick and fast,
    Uttoran Sen,

rajat September 3, 2013

hello awesome article if any person should be develop the genuine content and use the internal links then it can make the better SEO.thnx for this nice share

rajat September 4, 2013

hello admin
awesome article if any person should be develop the genuine content and use the internal links then it can make the better SEO. will share it with my friends too.

    Uttoran Sen September 13, 2013

    hi rajat,
    thanks for your comment, glad you liked the article,

    Yes, original content is the basic, nothing works without it. Also, the internal links helps a lot, not only it builds in-links but also the old posts get a new life from those links,

    Uttoran Sen,

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