2012 came & went away in a swish. We’re in 2013 now and if you’re still blogging, marvelous!
So what’s your blogging resolution for 2013? Here are my two pennies:
My first resolution is to decrease the frequency of blog posts.
Honestly, we don’t get anything by posting daily except for a high index number in Google’s eyes. For someone who’s blogging for more than 6 months, reducing the frequency of posts to twice a week will be a boon. The rest of the time can be spent on promoting, networking and marketing.
My goal this year is to continue establishing myself as an authority on issues plaguing small business owners. Therefore, I will be preparing a list of blogs / business websites accepting guest posts keeping in mind three factors – (1) PR / Alexa Rank / Moz Rank; (2) reader engagement; (3) social media presence.
You won’t get a readymade list anywhere so you need to put in the efforts. Guest blogging is a very effective way to build authority, share editorial content and reach out to new readership.
Losing hope and giving up is the major drawback of blogging. In the last 12 months, many times I thought of giving up and selling my blog for various reasons but in the end, better sense prevailed.
If you’re feeling the same, I won’t advice but just ask you not to lose hope. Treat your blog/s as your child. Just like you won’t give up a child because he/she doesn’t study hard, don’t give up on blogging either.
If you’re feeling stuck, take break & come back after a month. Give your blog/s a new lease of life. I certainly plan to do the same.
Admittedly, for a month or two, I was only interested after how much money I am making from my blogs and that gave negative results. So my New Year resolution for 2013 is not to think about the amount of money I am making per blog. Sure, it is in the mind but the idea is to not let the thought cloud over better judgment.
Do you agree with me?
What are your blogging resolutions for 2013?
Share with us.
Wishing everyone a warm, happy and prosperous 2013. Happy New Year.
Chitraparna Sinha is the founder of Esmee Network, a company that offers digital marketing solutions to business owners through creatively engaging content development and marketing services across multiple verticals to improve branding and business revenue. She has been writing weekly columns on BloggingTips since early 2012.