Dealing with business on the Internet and making money online means trying to stay on top of an ever changing landscape. There are trends and more traditional techniques you need to know about as well as innovations in social media and updates from Google that need to be taken into account. Whether you’re in the IT department of a bigger company or are a sole proprietor with a smaller home based concern, getting the info on the latest will give you the advantage you need and let you know where the most attractive opportunities lie.
Big Data? Big Time
For the coming year, all businesses both big and small will need to get a handle on Big Data and what the term-without-borders really means to them. It’s been called a lot of different things but a stockpile of information seems to be one of the best descriptions so far. Big Data is about all the information business can get its hands on—both ‘unstructured’ in the sense of blogs, tweets, Facebook posts and the like, and the more traditional methods business uses like spreadsheets and such. IBM reports that 2.5 quintillion bytes of data are created daily and managing and quantifying this data so it is of better use to business will be one of the offshoot industries for next year and beyond.
Health care launched into cyberspace
By 2015, health care technology that’s gone digital will be worth $5.7 billion. With the recent government changes about how Americans will get this kind of care, all indications are this will be a booming industry for years to come. The possibilities will be right across the board—from app management and development companies promising to put more of the data and decisions on health care in the hands of ordinary citizens, to quick advances in the care seniors will get in their homes.
Creative financing is filling a gap
As it got harder and harder to get a conventional loan from established financial institutions like the banks after 2008, it was clear there was a hole in the economy that needed to be filled. Enter creative financing with a few different arrows in the quiver like online pawn shops and even peer to peer lending sites. Revenue based financing which is another kind of this micro lending based on a smaller businesses’ revenues is another method gaining popularity.
Making money online is about making sure you’re traveling on any of the currents that happen to be the most prevalent on the web.