Blogging Tips

In the “Power Searching with Google” hangout, Matt Cutts says:

“we have an authorship proposal, where you can use nice standards to markup your webpage, and you’ll actually see a picture of the author right there, and it turns out that if you see a picture of the author, sometimes you’ll have higher click through, and people will say, ‘oh, that looks like a trusted resource.’ So there are ways that you can participate and sort of get ready for the longer term trend of getting to know not just that something was said, but who said it and how reputable they were.”

In simple words, if you blog and the mighty Google verifies you as a trusted resource, then you get the following benefits:

• Reputation & Value
• Increased Trust Factor
• Better Search Engine Rankings
• Possibly Higher Click through Rate
• Recognition

Thus, no matter how excellent writer you are, if it’s not verifiable by Google, you are nowhere.

Getting Google Authorship as Contributor:

If you are a blogging on other websites, simple add the Google+ profile link on the Contributor Profile Page.

Example:

I blog on BasicBlogTips.com and I added the G+ profile link there –

The next step is to add the contributor link from the website to the G+ profile.

Go to Profile > Edit Profile > Contributor > Add Custom Text & URL > Save.

To check whether the Authorship is verified or not, go to the Google rich snippets tool, add the contributor profile link, click Preview. If the authorship is verified, it will look something like this:

Repeat the same process and keep on claiming authorship. This is very important if you want to raise the standard as a trustworthy and resourceful writer. Google is doing its best to keep out spammers and promote genuine results in search engine results. We can surely help in this effort, more so when we benefit from it as well.

Remember:

• Use a clear and real image of yourself.
• The image on the G+ profile and the blog page should be same.
• The email ID on the G+ profile and the blog page should be same.

Getting Google Authorship for a Single Page:

If there is no contributor account on a domain, you can still claim Google Authorship by adding the Google+ profile URL in the author bio and reciprocate it by adding the blog link in the Google+ profile, like you did in the first place.

If the link is still not verifiable, contact the webmaster to help.

Have you already claimed Google Authorship? What is your opinion about this?