Getting blog traffic has become a full-time job for professional bloggers after the Panda and Penguin update. We have no idea about the changes Google tends to make every month to its search engine and we are left groping in the dark.
Drawing targeted blog traffic is the most effected.
Though the idea is not new entirely, it good to reconsider few older ways to draw traffic time and again. Appending a “news” section to your targeted blog or website means:
…..higher blog traffic
Creating a news site in niches like small businesses, freelancing, technology or health problems will give you optimal benefit. You can check this out through the Google Keyword Research Tool or simply go to Google Search > type “small business” > select “News” from the left hand bar and see the results.
Whether the news section of your blog will be successful or not to draw blog traffic depends on your devotion and commitment.
I am not asking you to glean the niche news content daily and post their links on your blog. That’s won’t work.
What you need to do is follow these steps:
If you are selective about the news pieces, that is, write about the relevant ones on your blog, there will be a definite increase in blog traffic.
Note: If you are creating mailing list, make sure to decide how you want to send the news items because no subscriber will like to receive 4-5 website updates daily. It becomes difficult to follow up. Hence, sending a newsletter once a week is acceptable.
Chitraparna Sinha is the founder of Esmee Network, a company that offers digital marketing solutions to business owners through creatively engaging content development and marketing services across multiple verticals to improve branding and business revenue. She has been writing weekly columns on BloggingTips since early 2012.