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Create Unique Emails and Promote Your Content with BrandMyEmail

Posted by on 1st Mar 2012 | 1 comment

Are you tired of boring, bland email messages? Are you looking for a unique way to add links to your social profiles and content to your email messages? If you want to add a little customization to your Gmail messages, BrandMyEmail is a great tool just for that. Not only does it allow you to create multiple templates (ie. Personal, Business, Colleagues), but you can also add your own content such as blog posts, images, and videos. BrandMyEmail is really a great Gmail companion that is easy to set up and may even help to increase your followers and subscribers.

Let’s see how it all works.

Step 1 – Create Your Email Template

This step is pretty involved since creating your first template will probably take a lot of tweaking. First, be sure to create a name for your template. If you’re going to create more than one, this is important since you’ll need to know which is which. When you start, you’ll see a sample template with the signature and Twitter plugins already added. You can remove these or customize them, if you want to keep them.

BrandyMyMail Sample TemplateAdding and Editing Plugins

You’ll see all of the available plugins that you can use, on the right side of the page. Just drag and drop the ones that you want to use. Plugins can be stacked underneath each other, but remember that the more plugins you have in your sidebar, the long your template will be. This may not look very nice when creating short email messages.

BrandMyEmail - Customize the Signature Plugin

When you scroll your mouse over each plugin widget, you’ll notice some action buttons for alignment, editing, and deleting. Each widget can be aligned to the left, center, or right and each one also has customization options. For instance, the signature plugin lets you add an image, links to your social profiles, name, job title, address, phone number, and more.

Types of Plugins

BrandMyEmail Template PluginsThere are current 20 different plugins that you can use:

  • Signature
  • Vertical Signature
  • Company Signature
  • Image
  • Facebook
  • Google+
  • Twitter
  • Picasa
  • Facebook pictures
  • Facebook Causes
  • RSS
  • Text (or even HTML)
  • YouTube
  • Quora
  • eBay
  • Flickr
  • WordPress
  • Blogger
  • Tumblr
  • Buy me a beer (or cake, donut, sandwich)

Plugins like Facebook, Google+, Twitter, RSS, and eBay are great for marketing purposes. Not only can you promote the content that you share on your social networks, but you can also promote your blog posts and eBay items (if you’re a seller). This makes BrandMyEmail a great promotion tool since anyone who you email will see the content.

Design and Layout

Finally, you can choose 1 of 14 themes to use for your template, and you can also choose 1 of 3 layout options. The designs vary from light to dark colors and you can customize them even further by changing the text color, font type, and background color.

BrandMyEmail - Customize Your Theme Design

You can also remove the background image or change it to something else.

Step 2 – Connect to Gmail

Once you’re done customizing your template, you’ll need to connect your Google account and install the browser extension. Once you do this, you’ll notice two new buttons in your Gmail: Send and Preview. I suggest you play around with a test email and preview it to see how the text and plugins look on an actual email.

BrandMyEmail - Connect to Gmail

There will also be a template selection menu. Here you’ll be able to choose which template is used for each email (if you create more than one). There is also an “Edit” link next to the menu so that you can edit your template on the fly (in a new tab).

BrandMyEmail definitely makes your messages more pleasing to look and you gotta love the ability to add your own content to the mix. Do you think this tool is a keeper?


Charnita is a full-time freelance writer and blogger with 3+ years of experience, and also the owner of SocialWebTools.info. She's also an early adopter who loves trying out new social media tools along with Web and iOS (iPad) apps. Feel free to connect with her on Facebook, Twitter and Google+.

1 comment - Leave a reply
  • Posted by mike on 8th Mar 2012

    Great layout guide for e-mail campaigns.. I’m thinking plug-in #20 is a darn good one :)!