Setting up your own e-commerce store on the Internet doesn’t need to be that difficult of a process. In fact, you don’t even need any specific coding knowledge of your own nor do you need to outsource to a coder to get your site up and running.
All you need to do is sign up for the service being offered by Wazala. This is a full-featured e-commerce solution that provides your own storefront, complete with an easy to use interface and plenty of robust options, all without ever touching a single line of code. It also comes with some nice extras that set it apart from other seemingly similar e-commerce solutions.
Turn Any Site into an E-Commerce Store
It used to be that having a proper shopping cart on your online store was a complex and confusing process. That’s not the case anymore. In fact, you can be fully operational in under fifteen minutes using Wazala.
The great thing is that Wazala is mostly platform agnostic. If you already have a company website set up to run on WordPress, Wazala can work with that. If you have it coded with another CMS, that works too. This is because one of the features of Wazala is that it doesn’t load as a separate page.
Instead, the e-commerce store appears as a lightbox element above the dimmed site content. In this way, customers aren’t leaving your site and going to a third-party shopping cart. You can have Wazala run on your own domain, keeping that pure branding intact. Alternatively, you can also have your store page at yourname.wazala.com.
A Full Catalog of Digital and Physical Products
What do you want to sell online? Maybe you have a local brick-and-mortar store for handicrafts, but you want to expand your business onto the web? Perhaps you sell digital products like e-books and mini-games. Wazala has been designed to work with both physical and digital products.
Shown above is the demo site version of the Wazala engine at work. You can also see other samples to get a better sense of what is possible. In the case of digital products, Wazala will handle the digital product delivery for you, including the ability for you to limit the number of times a customer can re-download the content as well as the when the download expires.
Naturally, shippable products will need to be fulfilled by you, but it’s good to know that Wazala has been setup with this capability too.
The Customer Experience
Because of its platform-agnostic position, the Wazala online shopping cart solution can work on any number of platforms, including Blogger, Tumblr, Posterous, SquareSpace, Google Sites, and TypePad, as well as Facebook by way of a Facebook app.
In every instance, the experience is largely the same. As mentioned earlier, a lightbox appears with the e-store itself. Whatever you want to sell online, you have the ability to categorize your product list, display product thumbnails, and offer full descriptions. You’ll also notice the social media integration for sharing the links, plus the usual “add to cart” and “checkout” buttons that you find with all e-stores.
There is also a mobile version called Wazala Touch, ensuring that your customers can still shop for (and buy) your products from the comfort of their mobile devices. The experience is meant to be “app-like” with touch gestures and automatic browser detection.
How Much Does It Cost?
The small plan ($9.95/month or $99.50/year) allows for up to 25 products, but it does not handle digital downloads. Step up to the medium plan ($19.95/month or $199.50/year) to get up to 100 products, digital download support, and music sales with previews. The large plan ($29.95/month or $299.50/year) tops the list at 250 products, adding customized store labels, custom emails, Google Analytics, and goal tracking support.
All three available plans for Wazala include a 15-day free trial, giving you the opportunity to use the Wazala solution with no obligation to continue your subscription.