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How to Double Your Conversion Rate

If you’re interested in making money online as an affiliate marketer, you’ll want to know what strategies work and what strategies do not. Having the right metrics and statistics at your disposal can mean a monumental difference in the level of success you’re able to achieve. The same can be said if you are running your own online business of some sort.

In order to increase your conversion rates, you’ll want to try out software like Conversion Doubler. If you can get more of your site’s visitors to subscribe to your feeds, buy your products, and sign up for your memberships, the better position you’ll be in.

Haven’t We Seen This Already?

Does this sound familiar? It should. Late last month, I wrote a review of Converseo; Conversion Doubler happens to be developed by the same people and it offers much of the same advantages.

You have a choice of running A/B tests, as well as partaking in multivariate testing. In short, you can set up your landing pages (or any other webpage, for that matter) and see if different versions of those pages happen to perform better than others.

You can change the color scheme, layout, imagery, wording, or whatever other factors you think may affect your conversion rates. The software allows you to define different “areas” on the page that can be adjusted, displaying different versions to different visitors to determine the most successful combination.

Going through the Updated Interface

While Converseo is largely a service that performs most of the grunt work for you, Conversion Doubler is designed more to be self-serve software. In this way, it’s up to you set up the goals, provide the alternatives, and analyze the stats.

As you can notice, the main dashboard for Conversion Doubler has been updated compared to when we looked at it through the Converseo perspective. I think it’s a little cleaner and easier to see, but the core information remains largely unchanged.

You get the “at a glance” dashboard, as well as tabs for setting up new experiments, defining logins, and adjusting your settings. The multivariate testing is perhaps the most powerful, as it allows for multiple combinations with multiple altered sections.

To run these experiments (tests), you’ll need to provide the needed code for the altered sections (there’s a WYSIWYG editor on the site) and add the necessary Javascript on your website. You’ll also need to define a goal URL to define what it means when a visitor “converts.” This could be a sales thank you page, a confirmation page of some kind, or whatever else you’d like.

How Much Does It Cost?

That’s almost the best part. If you want to get started with Conversion Doubler, you can try the free individual account with no contracts and no setup fees. With the free account, you can handle up to three tests and 5000 visitors, complete with real-time reporting.

Stepping up, monthly plans can range from $29 a month to $159 a month, allowing for anywhere from 10,000 monthly visitors to 100,000 monthly visitors. The largest package, Large Business, even gives you the ability to create unlimited tests.

Link: Conversion Doubler

* This was a Paid Review. If you are interested in having your site reviewed on Blogging Tips, please check out our Advertising Information Page.

A professional freelance writer based out of Vancouver, Michael Kwan focuses mostly on the worlds of technology, gadgets, and the Internet. You can find him blogging at Beyond the Rhetoric, among several other websites around the web.

7 comments - Leave a reply
  • Posted by soloorbit on 4th Aug 2010

    A must use on any landing page or website. Otherwise your throwing money out the door.

    soloorbit

  • Posted by Christian on 4th Aug 2010

    Conversion Rate is a difficult problem, you let me know, and I know how to do it

  • Posted by junk yards on 8th Aug 2010

    The social media nowadays has definitely affected how we conduct business. It has given more opportunities for online marketers and it has also given a bigger chance to those small business that can’t afford the traditional way of marketing products or services

  • Posted by Andi Faizal on 16th Aug 2010

    I just test their free service. And I have a little doubt of it. I am not sure that it will work or not, because I saw only a test which use their program which I also not sure it is real or not.

  • Posted by zhikai on 27th Mar 2011

    Excellently written article, if only all bloggers offered the same content as you,

  • Posted by espowbobo on 26th Jun 2011

    And I have a little doubt of it. I am not sure that it will work or not, because I saw only a test which use their program which I also not sure it is real or not.