Automated WordPress Sites with

Setting up your own website doesn’t have to be an overly complicated and frustrating experience. Even if you don’t know PHP from CSS, even if you don’t have the faintest idea of why your blog needs a database, let alone knowing how you’d make one, that should not stop you from having a proper presence on the web.

For some people, the standard WordPress installation is a relatively straightforward process, but that’s not true of everyone. Sometimes, it’s just easier to hire some elves, give them some cookies, and provide them with the task. That’s the exact concept behind, a complete and simple service that’ll get you going in the right direction.

What Is the Service?

Rather than going through the process of buying a domain, setting up your web hosting, and configuration a WordPress installation on your own, you can hand over the complete task to In short, it’s a one-stop shop for your WordPress hosting.

When you sign up with, you can have a complete WordPress website up and running in just two minutes. Included in the all-inclusive monthly price is your web hosting, a free domain, email service, WordPress installation, automatic backups and upgrades, and compatibility with a range of themes and plugins.

The “elves” at, as they like to be called, can take care of all the back end administration on your behalf. There are automatic nightly backups and you gain access to 44 free themes, 5GB of hosting, and 20 mailboxes.

In addition to the standard features described above, is more than happy to sell you a series of “powerups” through the integrated service as well. These upgrades include FTP access ($5/month) and WooThemes access ($15/month), for instance. I do find it strange that FTP access is optional and not a standard feature, since it’s available with all standard web hosting services.

How Much Does It Cost?

There is no contract to sign if you want to get started with, but you should recognize that the price is a little higher than if you were to handle all of this stuff separately on your own.

The core service rings in at $14.98 a month, which includes one free domain. If we assume that the annual price for a domain is about $10 and basic monthly web hosting can be had for $5 to $10, you’re paying about five bucks extra each month.

To some people, the premium cost is worth it. Your WordPress installation is automatic and it is maintained on your behalf. The process is certainly easier than managing these aspects on your own.

A Typical Customer

Aside from the footer attribution, you can’t really tell a WordPress blog apart from a standard WordPress blog. It’s still the same (free) content management system being used in the backend.

For instance, take a look at the site of Gregory Taylor. He’s a professional photographer from Arizona and he uses to power his blog. The chosen theme is clean and effective, including social media integration and tabbed navigation.

The Verdict on

Intermediate and power users will likely prefer the manual control (and FTP access) that a traditional WordPress installation can afford, but the simplified process offered by will certainly be appealing to novices and people who simply do not have the time to keep up with updates and upgrades.

By automating the process, makes having a WordPress website of your own a heck of a lot simpler and easier.

Take a look at the web site and WordPress options.


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  1. strebel April 5, 2010
  2. eFergus April 9, 2010
  3. PDerrickS October 2, 2010