As bloggers we spend a lot of time online. Our research is often done online. We publish our articles online. We advertise online and build our brand through online social networks. Social media, wither through the PC or our mobile devices, is accessed and utilized thanks to our online connections. So it’s not surprising that we create online connections, communicating with others that exist as our Internet friends. Even if we only communicate with them once every four months, we often underestimate the motivational power of our online connections.
Typically online connections are borne of like-minded interests, as bloggers and other web-based professionals seek out those networks that have individuals that could be of some use to us. If we’re looking for advice, or looking for an audience to market to, online networks hold a wealth of niche sites and services to serve our purposes.
With online networks, it’s often easier to be forward with your introduction, even though you’re able to connect with others without giving up much of your personal information. The combination of anonymity and the purpose-driven use of online networks means that you will eventually find someone with which to connect.
Perhaps you’ve come across another blogger who’s writing you respect. In another instance, you may have found a site founder that you’re hoping could become your next business partner. All you have to do is shoot them an email, or ping them on Facebook or Twitter. If they don’t respond, that’s okay. If they do respond, then you’ve got your foot in the door. The relationship that can flourish from there may astound you at times.
There are those online connections we refer to on a regular basis–that person that always replies to your tweets, and seems to never sign off of Gchat. There are those online connections that you correspond with once in a while, when you’re looking for specific advice or connections in their area of expertice. There are also those online connections that turn to you for advice, or merely check in with you to see how you are doing.
Intangible though they may be, the connection you have with some of these people is very real. These online connections can be motivating factors in your blogging career. They support what you do by helping you further grow your network, offer feedback, and help you to promote your blog. Simply checking in with you to see how you’re coming along can give you that boost you needed to finish a blog article you’ve been putting off for the past few weeks.
While the people in our offline world (friends, family, roommates, etc.) care deeply for us and offer their own kind of support, our online connections have something very specific in common with us bloggers–they also spend a great deal of time online. Understanding the self-drive that is necessary to operate from a rather solo standpoint in order to build our own brand gives a kind of support that is unique to web-based professionals.
Many of us work from home, cafes or shared offices. Many of us work alone, with small teams or from a different location then the rest of the company. Having the discipline to remain organized and on top of things is a task all its own, and we often find ourselves looking for tips and tricks of the trade. Turning to our online connections helps us realize those tips and tricks, giving us a self-sustained system for managing ourselves.
All that being said, feel free to connect with me. Follow me on Twitter @KristenNicole2, or click here for more information.