Comments on: Does the new FTC Rule affect you?

By: Willie Plasencia

Willie Plasencia — Mon, 12 Oct 2009 19:07:12 +0000

As vague as this regulation is for me and for so many, I do agree with you Kevin that this rule will apply only to the big boys.

In the mean time I hope people will take the regulation seriously and proceed with caution.

Will be back to see more comments.

By: Peter Davies

Peter Davies — Mon, 12 Oct 2009 10:40:28 +0000

I have a copy of the document in my possession. I haven’t gone through it in detail yet but I do believe it should add some integrity to this market place.

One thing I have picked out is that reviews need to be auditable, rather than say John Monks Texas, a pic and some words.

I will publish my own thoughts on my blog when I cut through the jargon.

As you say in your post – it will be mightily difficult to enforce but once the law is in place if there is some sort of enforcement organisation it will at least give people some sort of redress against the scammers and spammers! time will tell

By: Kyle

Kyle — Wed, 07 Oct 2009 21:24:21 +0000

This sounds too much like Big Brother to me. Bloggers offer opinions all the time so of course they’re biased. Next thing you know the FTC will want to regulate postings on Facebook!

By: Is This The End of Affiliate Marketing? | The Michel Fortin Blog

Is This The End of Affiliate Marketing? | The Michel Fortin Blog — Wed, 07 Oct 2009 19:01:33 +0000

[...] finally published its revisions to the 1980 testimonial and endorsement rules. Some top bloggers, copywriters, and marketers, even lawyers, have talked about this, sometimes a lot more [...]

By: Aarne

Aarne — Wed, 07 Oct 2009 16:56:48 +0000

I do paid reviews or promotional posts sometimes. In the end of post there will be always note “I received something for writing this post. New offers welcome.” and post is tagged with “paid post” tag. There are no exceptions in this principle.

Of course as I’m living and writing in Estonia, FTC regulations do not affect me. We have no regulations for bloggers but I still started writing commercial posts that are clearly marked just to be clear and honest with my readers.

I feel that my concience is clear.

By: Da_Crinkly

Da_Crinkly — Wed, 07 Oct 2009 13:52:48 +0000

I think this would apply to me if I ever did any paid endorsements but since I haven’t will file this info under “May need to know later” And thanks for the tips