Comments on: Does Social Media Marketing Really Work for Most Blogs?

By: Chris

Chris — Thu, 24 Apr 2008 21:19:09 +0000

I would say that the targeting power of social media is hard to beat with other channels.

With social media its possible to present your company, product or service to exactly the right audience. Especially if you are a company or organization looking to reach a pretty small audience.

A Social Media Agency can help clients plan their campaigns well and target a few sites instead of trying to be visible in every site that looks like a social one.

By: communic.action - comunicazione, marketing, sanità, new media » social media marketing

Mon, 21 Apr 2008 20:38:03 +0000

[...] Profession, e poi un vademecum per la propria strategia di social media marketing, articolo da bloggintips (interessante), ed ancora, un nuovo nome per il social media marketing, ed infine altre [...]

By: Matt

Matt — Fri, 04 Apr 2008 07:04:51 +0000

I agree that social media traffic is a bit over-rated. It seems to be a rush of visitors that gobbles up all your bandwidth, then nothing! I think traffic from searches is much better.

Also, I have found that the types of article or blog posts that are most popular on these sites are just not my style. There seem to be a lot of “top ten” lists for example. I’m not much into writing those!

By: The Freelance Writer's Blog

The Freelance Writer's Blog — Fri, 04 Apr 2008 04:51:55 +0000

You’re right Alex. There goes that time element again. I just never seem to have enough of that little sucker!

Thanks for the read.

Yuwanda

By: Alex

Alex — Thu, 03 Apr 2008 04:42:33 +0000

Working on Social media sites is really time consuming and we have to contribute a lot there to get some profit for our blog/site. I regularly work on social media sites like Digg, propeller, stumbleupon and del.icio.us

By: The Freelance Writer

The Freelance Writer — Wed, 02 Apr 2008 19:48:39 +0000

Thanks Jeffrey. I look forward to the possibility of working with your firm. FYI, I distinctly remember visiting your company's site for two reasons: (i) the design. I love the layout, structure and SEO info there; and (ii) your dreadlocks. I'm a huge fan of dreads.

My nephew had them when he was little and everybody used to mistake him for a girl. At 4 yrs old he would pipe up and say, "I'm not a girl!" Every time I see dreads they remind me of this cute time in his life. I've been a lover of the style ever since.

Yuwanda

By: Jeffrey Smith

Jeffrey Smith — Wed, 02 Apr 2008 18:14:59 +0000

Sure Thing Yuwanda:

We will be up and running with a new content development project in a few weeks. I will breeze back through around that time to provide some work.

Thanks…

By: The Freelance Writer

The Freelance Writer — Wed, 02 Apr 2008 18:05:27 +0000

Hmmm, Jeffrey, never quite stopped to think about social media sites NOT being meant as marketing tools. Perhaps that's the foundational mistake I made right there. Although, it does work well for some in terms of marketing. FYI, I think I've queried your company a couple of times for some SEO writing work. I'm open for projects if you all have the need.

Chris, you're right in that instant gratification can be just enough to soothe the soul sometimes. But as I freelance FT, I'm always looking for the payoff in the marketing department. Time is money for me.

Thanks gentlemen for lending your insight.

Yuwanda

By: Jeffrey Smith

Jeffrey Smith — Wed, 02 Apr 2008 17:48:34 +0000

I agree, social media is time consuming and after it is all said and done, sometime a pat on the back vs. a client that converts and picks up the phone or sends an email is really what you are after.

The distinction is, traffic can garner authority for your site, which is great because with that authority you can rank for your choice terms. But essentially, you have to see social media for what it is (great for sharing trivia, but it is not meant as a marketing tool) at least not yet.

By: Chris

Chris — Wed, 02 Apr 2008 16:32:36 +0000

Great insight! I've wondered about this as well. I'm not really a techie nor a social media guru. Though I love the companionship and community feeling, as well as the instant gratification of some of these social media sites. And I do love new and interesting gadgets. But does that translate to useful marketing? Probably not …

By: The Freelance Writer

The Freelance Writer — Wed, 02 Apr 2008 13:36:56 +0000

Thanks for stopping by Sharon. Good to hear from you.

You're right about social media being a great way to keep you in touch with current interests in the blogosphere, and to get help with problems. However, I was looking at what it does for freelance writers as a pure marketing tool.

I read several blogs regularly (yours included) to keep me abreast of what others are doing in my niche. And, on those occasions where I need help with something, I will query those who I think can help directly.

But, as for simple marketing (ie, getting my name/blog out there), I haven't found great success with social media marketing. I don't know, maybe my writing doesn't appeal to those types of sites, or I don't have my hand on the pulse of what freelancers want to know about. Whatever it is, I just feel like it's a waste of my time, which is very limited.

I'm lucky enough to be very busy as a freelance writer, so have to choose my marketing efforts with laser precision. That means choosing those that work. I feel like I've given social media marketing a fair try — and now it's time to turn my efforts in other directions.

Glad to hear it works for you. I can see why; your blog/websites are fabulous!

Thanks again for stopping by.

Yuwanda

By: Sharon Hurley Hall

Sharon Hurley Hall — Wed, 02 Apr 2008 13:06:15 +0000

That's a great question to ask, Yuwanda. I sometimes wonder about that myself. However, it's true that I have had lasting readers from SU and BloggingZoom and some people have found my stuff via Twitter. However, the social part of social media is useful for keeping you in touch with current interests in the blogosphere, and it's also a great way to get help with problems.