It’s your blog so you’re free to write what you want. But don’t you write for your readers? Sure you do. You write articles that you hope capture the imagination of your readers and keep them coming back for more. Traffic and regular readership are the keys to a successful blog. Without people reading your blog and reacting to it through commenting and subscribing there would be little point in blogging at all.
So how do you give them what they want?
Easy. . . You listen to what they tell you? The problem is they are not communicating to you in the traditional form. “I want you to write an article coving . . .” Well some might but typically you need to roll your sleeves up and get below the surface. Don’t worry though I have some great tips to help you listen to your readers.
Check the comments – This is an easy one. Based on responses in your comments you can come up with content ideas as well as things to stay away from. Last week I wrote an article titled, OK WordPress is installed. Now What? Based on the number of comments and the questions in the comments I can see that I hit on something that people are interested in reading more about. So you can count more articles covering WordPress specific topics and blog configuration.
Just Ask – I don’t see this on many blogs because bloggers must have it all figured out but from time to time I simply ask my readers what else they want to read more about of if there are questions I can help answer for them. Chances are others will have the same question. So let me ask you, what else can I help you with when it comes to blogging and creating a successful blog? Leave a comment or contact us through the contact form and we’ll see what we can do.
Put your fingers on the pulse of your niche – You know your niche and you know whats creating buzz in your niche. So you might as well exploit whats hot right now. A prefect example of this would be MAC World, a annual show that Apple puts on. During Mac World Apple always makes some big announcement and every tech blog known is trying to be first to break the story. You can do the same, although it doesn’t have to be something as big as this.
Other ways to find out whats hot in your niche is read other blogs, news sites and forums. This will give you a wealth of information for writing.
Look at your analytics – Your blog stats will tell you what posts are the most popular. So go back and review what posts people are frequenting and which posts they aren’t. This will help you come up with more articles that people enjoy.