Small business people rarely give much thought to building their business’s brand. Large companies have marketing departments to take care of this. So that’s “branding” and why should you care?

Essentially branding is building awareness of your business: creating an identity that’s instantly recognized. Businesses undertake branding strategies for their long term effects: becoming known for what they do.

Contrast this with advertising. Advertising is expensive and all advertising has a life span: an ad in a newspaper lasts a single day, for example. Television and radio campaigns may stretch across…

Have you seen the difference in the actual traffic of your site and the number of participants/active users? I bet it’s huge. I recall Darren stating once that only less than 10-30% of his visitors comment on his blog.

So there’s a huge potential with the inactive visitors to your blog. How do you trap (if that’s the wrong word, attract) them?

First let’s see why there’s a huge gap between active and inactive visitors.

Active visitors are your real fans. They want to make a personal bond to you. So they take part…

Yesterday CashQuests.com sold for $15,000 on SitePoint. I knew that the site would sell however even I was surprised with the speed at which the site was sold. It sold for the ‘buy it now’ within a few hours.

Mani Karthik spoke about this subject today and so did Mark Wielgus. Mark pointed out that 5xMom.com is on sale for $10,000 (see here). I really think that this site will struggle to sell at this price.

Mark hit the nail in the head when he said :

these two bloggers both made the majority of…

On many sites, you will now see a huge cube of buttons for social bookmarking sites. While it’s always nice to give your reader options, I think this is pretty useless for most blogs. In fact, I think it just becomes too much information and background noise to your readers.

What makes more sense is to find a select group of social bookmarking sites that make sense for your topic. One way to do that, if you’ve been using social bookmarking buttons and you’ve been submitting your posts to these sites,…

Get your family excited about blogging with a Google Party! - How deliciious does that cake look!!!

Daily Bits - Daniel Scocco adds a new technology based blog to his fast growing network.

The Economics Behind Selling Blog Advertising - A good guide on how advertising works.

How many people does it take to develop a great blog? - A good post from Better Business Blogging.

CashQuests Sold For $15k - The first post at Daily Web Ideas in 2 months covers the news that CashQuests is being sold.

How To Get New Friends Using StumbleUpon In 5 Easy Steps -…