Does your blog run on steroids?
I often get confused while writing posts as whether to write for humans or engines?
Often..very often, I end up writing for humans but I think that is not the best way to go about it.
What does writing for humans mean?
What I mean by “writing for humans” is writing in an appealing way, provoking readers, making them think and aligning parallel in the thinking process with them.
If you read my blog, many of the posts there are about how SEO tips can increase traffic to your blog. And every single time, I write stuff keeping in mind that after all a blogger is going to read it, and this guy would’ve read so many other articles and he may be knowing some of the things that I’m talking about.
And I try to make a connection with the reader taking his perspective.
Now, would it really help me if I always wrote that way? I don’t think so. You got to write for the engines in between, don’t you?
Writing for the engines - means picking up one of those often searched keywords, and writing a post that may not be of interest to your regular readers, but you know will attract organic traffic.
We all do that. It’s just that some of us do it very often while some of us rarely. If you ask me, honestly I write for the engines once in a while. Or else, how am I going to pull in traffic from Google? The traffic that I get from my normal posts are not that great always.
So my recommendation to niche bloggers is that once in a while you should write for the engines and that way run your blog on steroids. Let these one-off posts, that are intended to pull in the organic traffic, be the steroids.
Just a word of caution. Don’t write them too often and while selecting a keyword, let it be the one that’s closest resembling your niche. Like for instance if you are writing on “Chinese cuisine” you may want to write on “Chinese Kungfu” (assuming it’s a heavy traffic keyword).
Written by Mani Karthik from Daily SEO BlogPosted on October 13th, 2007 and filed under Blogging
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6 Responses to “Does your blog run on steroids?”
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I totally agree with you Mani, you need to bring in fresh readers from search engines from time to time. The key is to make it easy for them to other content of interest once they get there. The related-posts plugin and featured posts plugins are excellent for this. Once the have finished with the search engine article that brought them there, they can begin to delve into all that your site really has to offer. And perhaps become a subscriber as well!
well i am fortunate enough to be able to right for humans, with my own style and still be able to include keywords. most of the time the stuff i want to talk about has great keywords in it.
Thanks for the post and the tips provided. Definitely has learnt something about learning to post for the engine once in a while as i tend to write for humans and my personal views and thoughts.Thanks for the reminder!
Writing for engines should be followed by small blogs and new blogs, especially. But as your blog goes further, search engine traffic doesn’t matter much. However, for small blogs it can mean the difference between a subscriber gained and a subscriber lost!