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A nice way to promote your site through adsense

Posted by on 27th Jul 2007 Promote your blog 15 comments

I received this email on 23rd July.

Hi Kevin,

I though you would be interested to know a post I’ve written about my
experience paying JohnChow $400 to have my blog reviewed.

http://www.sabahan.com/2007/07/23/is-it-worth-spending-400-to

-have-your-blog-reviewed-at-johnchowcom-heres-my-experience/

Regards,

Gaman

I checked out the post at the time but I forgot to include it in this weeks links roundup. I’m not 100% sure but I suspect Gaman emailed me pretty soon after he published the post as there were no comments at the time (there’s currently 26). I assume he emailed me because I wrote about my review on John Chow’s blog in my post ‘My experience with paid reviews‘.

The post itself is a pretty good read, Gaman looks at the change in his income and traffic since the review. Gaman has clearly been promoting this post a lot the last few days and it seems to have worked so hats off to him :) Not only has he been emailing blogs about it, he has been promoting the post by advertising directly on blogging related blogs through adsense.

Yesterday I noticed that he was advertising this thread on all adsense areas on Blogging Tips.

Underneath the first post on the home page
Is It Worth Spending $400 to Have Your Blog Reviewed At JohnChow.com? Here’s My Experience

At the top of the Blogging Tips Forums
Is It Worth Spending $400 to Have Your Blog Reviewed At JohnChow.com? Here’s My Experience

In individual blog posts
Is It Worth Spending $400 to Have Your Blog Reviewed At JohnChow.com? Here’s My Experience

It’s been done before and it will be used again

Targeting other blogs through adsense is a good way to get attention to a page. One of the most successful campaigns using this technique was by John Chow himself, he was advertising his blog at Pro Blogger using the phrase ‘I love Darren Rowse‘. As I mentioned in the title above, it’s been done before and it will be used again. It may be an old technique but it remains one of the most effective ways of using Google Adsense for promotion.

Gaman, if your reading this, my hat is off to you. You certainly grabbed my attention and I hope you get a good return with this campaign :)

Related Link : Is It Worth Spending $400 to Have Your Blog Reviewed At JohnChow.com? Here’s My Experience

Kevin Muldoon is a webmaster and blogger who lives in Central Scotland. His current project is WordPress Mods; a blog which focuses on WordPress Themes, Plugins, Tutorials, News and Modifications and useful resources such as 101 Places To Find Images For Your Blog Posts.

15 comments - Leave a reply
  • Posted by Ramkarthik on 27th Jul 2007

    Kevin, first of all Happy Birthday to you. Then my hat is also off for Gaman :smile:

    Gaman, you took the risk and you are well rewarded. Congrats and I'm now off to your post.

  • Posted by Wallace on 27th Jul 2007

    i really no idea why he would spend 400 bucks to buy a review and not pay someone for the wordpress theme design. :shock:

  • Posted by alamster on 27th Jul 2007

    I just read that in Gaman blog, still curious about adsense looks like but Kevin already show that. Cool technique. :grin:

  • Posted by HH on 27th Jul 2007

    Hey nice post, shouldn't it be A nice way to promote your site through Adwords?

  • Posted by chrisblogging.com on 27th Jul 2007

    I read this over at sabahan.com and loved it the first time. Thanks for the reminder!

  • Posted by Rich Minx on 27th Jul 2007

    His AdWords technique worked on me (I clicked to read the article) and his review of the John Chow Effect was great. Hrm… John Chow review budget, John Chow review AdWords budget… I hope he's earning back what he spends!

  • Posted by Chris Stark on 27th Jul 2007

    I'm actually curious what it costs to directly target a blog in that way. Anyone have experience doing it? I've never tried it out myself…

  • Posted by TextAdSearch on 27th Jul 2007

    I guess it would work out quite cheap, what with only targeting low demand keywords.

  • Posted by Cash Quests on 28th Jul 2007

    Hmmm….I got sent that email too….

  • Posted by TechZilo on 28th Jul 2007

    I guess buying a review on JohnChow.com gets you more than just a review, but a lot of buzz and links around in blogosphere.

    I remember, I found Kevin and BloggingTips.com through the review he bought on JohnChow.com :D

    And I am glad i did

  • Posted by gaman on 28th Jul 2007

    Kevin, thanks for the mention.

    Cash Quests: Yes I did send you the email because you have written a rather long review about JC.

    TechZilo: Yes – I guess I am taking advantage of the buzz while it's still buzzing :)

  • Posted by cooliojones on 29th Jul 2007

    I saw this review as well, and it was the first of it's kind that I have seen. These are the things that bloggers need to learn how to do to differentiate themselves and add value..

  • Posted by Michael Fultz on 29th Jul 2007

    There's more than one way to skin a cat- just make sure that the Humane Society folks don't find out..

  • Posted by More Merchant on 31st Jul 2007

    This is an ad that caught my attention. I had already read the post, but great AD!