Kevin MuldoonA nice way to promote your site through adsense

I received this email on 23rd July.

Hi Kevin,

I though you would be interested to know a post I’ve written about my
experience paying JohnChow $400 to have my blog reviewed.

http://www.sabahan.com/2007/07/23/is-it-worth-spending-400-to

-have-your-blog-reviewed-at-johnchowcom-heres-my-experience/

Regards,

Gaman

I checked out the post at the time but I forgot to include it in this weeks links roundup. I’m not 100% sure but I suspect Gaman emailed me pretty soon after he published the post as there were no comments at the time (there’s currently 26). I assume he emailed me because I wrote about my review on John Chow’s blog in my post ‘My experience with paid reviews‘.

The post itself is a pretty good read, Gaman looks at the change in his income and traffic since the review. Gaman has clearly been promoting this post a lot the last few days and it seems to have worked so hats off to him :) Not only has he been emailing blogs about it, he has been promoting the post by advertising directly on blogging related blogs through adsense.

Yesterday I noticed that he was advertising this thread on all adsense areas on Blogging Tips.

Underneath the first post on the home page
Is It Worth Spending $400 to Have Your Blog Reviewed At JohnChow.com? Here’s My Experience

At the top of the Blogging Tips Forums
Is It Worth Spending $400 to Have Your Blog Reviewed At JohnChow.com? Here’s My Experience

In individual blog posts
Is It Worth Spending $400 to Have Your Blog Reviewed At JohnChow.com? Here’s My Experience

It’s been done before and it will be used again

Targeting other blogs through adsense is a good way to get attention to a page. One of the most successful campaigns using this technique was by John Chow himself, he was advertising his blog at Pro Blogger using the phrase ‘I love Darren Rowse‘. As I mentioned in the title above, it’s been done before and it will be used again. It may be an old technique but it remains one of the most effective ways of using Google Adsense for promotion.

Gaman, if your reading this, my hat is off to you. You certainly grabbed my attention and I hope you get a good return with this campaign :)

Related Link : Is It Worth Spending $400 to Have Your Blog Reviewed At JohnChow.com? Here’s My Experience

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Kevin Muldoon Written by Kevin Muldoon from Blog Themes Club
Posted on July 27th, 2007 and filed under Promote your blog
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15 Responses to “A nice way to promote your site through adsense”

Author comments are in a darker gray color for you to easily identify the posts author in the comments

  1. Ramkarthik says:

    Kevin, first of all Happy Birthday to you. Then my hat is also off for Gaman :smile:

    Gaman, you took the risk and you are well rewarded. Congrats and I’m now off to your post.

  2. Wallace says:

    i really no idea why he would spend 400 bucks to buy a review and not pay someone for the wordpress theme design. :shock:

  3. alamster says:

    I just read that in Gaman blog, still curious about adsense looks like but Kevin already show that. Cool technique. :grin:

  4. HH says:

    Hey nice post, shouldn’t it be A nice way to promote your site through Adwords?

  5. I read this over at sabahan.com and loved it the first time. Thanks for the reminder!

  6. Rich Minx says:

    His AdWords technique worked on me (I clicked to read the article) and his review of the John Chow Effect was great. Hrm… John Chow review budget, John Chow review AdWords budget… I hope he’s earning back what he spends!

  7. Chris Stark says:

    I’m actually curious what it costs to directly target a blog in that way. Anyone have experience doing it? I’ve never tried it out myself…

  8. TextAdSearch says:

    I guess it would work out quite cheap, what with only targeting low demand keywords.

  9. Cash Quests says:

    Hmmm….I got sent that email too….

  10. TechZilo says:

    I guess buying a review on JohnChow.com gets you more than just a review, but a lot of buzz and links around in blogosphere.

    I remember, I found Kevin and BloggingTips.com through the review he bought on JohnChow.com :D

    And I am glad i did

  11. gaman says:

    Kevin, thanks for the mention.

    Cash Quests: Yes I did send you the email because you have written a rather long review about JC.

    TechZilo: Yes – I guess I am taking advantage of the buzz while it’s still buzzing :)

  12. cooliojones says:

    I saw this review as well, and it was the first of it’s kind that I have seen. These are the things that bloggers need to learn how to do to differentiate themselves and add value..

  13. There’s more than one way to skin a cat- just make sure that the Humane Society folks don’t find out..

  14. This is an ad that caught my attention. I had already read the post, but great AD!

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