When is the best time to post?

The best time to publish your post is something a lot of bloggers don’t spend too much thinking about however it can be a factor of a blogs success. Not a huge factor in my opinion however it certainly does make a difference.

Take tech sites like Engadget and Gizomodo for example. They tend to post a few posts in the morning and then a few more before lunchtime, with some more posted later in the day. It should be pretty clear why they do this. It’s because their target audience is students and those who work from 9 to 5 (ie. Office/IT workers) so it makes sense to get posts online during their peak traffic hours.

When should you post?

I don’t believe that this is something you need to be worrying about too much if your blog is still fairly new however it’s something established bloggers should look into.

There are a few things you need to consider when deciding when to post however the 2 main factors are :

• Post Frequency – If you only post one per day then you just need to decide when to publish that post but if you publish 3 or 4 per day you need to decide whether to publish them all at the same time or timestamp them to publish on your blog a few hours apart.
• Blog Traffic – This is where stat websites like Google Analytics come into their own. If you study your traffic you should see the times of the day when your blog receives the most traffic. You should have most of your posts published before these peak hours.

As i said at the start of this post, i do not believe the time you publish your posts to be of great importance if your blog is still fairly new however more established bloggers may want to think about this and keep it in mind when posting in the future.

Thanks,
Kevin

Written by Kevin Muldoon from Blog Themes Club
Posted on June 26th, 2007 and filed under Blogging
Do not forget to subscribe to our RSS feed for updates

6