Comments on: Advertising Networks – Stop basing our Advertising Rates on Alexa

By: Blogging Tips - Blogging Guides, News, Tips, Resources | Inside the Secret Life of a Super Affiliate - Zac Johnson dot Com

Wed, 02 Apr 2008 07:50:30 +0000

[...] Advertising Networks: Stop Basing Our Advertising Rates on Alexa This is an excellent post and spreads the knowledge of how manipulated Alexa rankings are. I have [...]

By: Technorati’s authority value is now worthless

Technorati’s authority value is now worthless — Fri, 13 Jul 2007 10:01:08 +0000

[...] spoke in April about why I believe advertising networks should stop using Alexa to determine rates for publishers. Jonathan from SmartWealthyRich got me thinking about the subject again with his post ‘Why I [...]

By: Tay

Tay — Fri, 25 May 2007 13:36:30 +0000

I also don't think Alexa is 100% accurate (well, nothing can be 100%, but Alexa is nowhere close). Especially for newer sites it's really hard to be considered to be anything at all. For me my Alexa didn't even start to update until after I had a page rank! ~Tay from Super Blogging

By: Mike

Mike — Fri, 11 May 2007 13:44:23 +0000

One way of getting some Alexa love to your non technical site is to link from your technical site. As you say, a lot of webmasters will have the toolbar installed so getting them to visit a site that they wouldn't do normally can give you some extra Alexa points.

I totally agree that TLA should use another metric and I'm sure they will in the long run once they're more established in the market place. Or at least when Big G get off their back

By: Blogging Tips - Take Your Blog To The Next Level! « John Chow dot Com

Blogging Tips - Take Your Blog To The Next Level! « John Chow dot Com — Fri, 11 May 2007 05:58:56 +0000

[...] Advertising Networks – Stop basing our Advertising Rates on Alexa [...]

By: Kevin

Kevin — Wed, 09 May 2007 22:22:36 +0000

the problem is that results are skewed towards web development related websites. So a site like this will do better than another content site with similar traffic because more web development webmasters use the alexa bar.

As it stood a few days ago my poker community was getting more than 4 times the daily traffic that this blog gets but Blogging Tips had a higher alexa rank. It can give some sort of indication to traffic levels but its so easy to inflate ratings it just cant be trusted outside the top results

By: Housing Bubble

Housing Bubble — Wed, 09 May 2007 18:27:13 +0000

Trying to artificially inflate one's Alexa rating is analogous to college students cheating because marks are decided by a curve (i.e. where one stands on a Gaussian distribution) and cheating puts one on a level footing with other cheaters. This "cheating to level with the cheaters" is unethical because it brings one down to the abject level.

I agree with you: Be part of the solution, not the problem. There is no shame in working hard for what one has.