KevinJohnTP inflating Alexa Ranking

Written by Kevin from System0 on April 18, 2007

I was browsing around MyBlogLog and noticed that John TP had his url stated as http://redirect.alexa.com/redirect?www.johntp.com.

John TP

My first thought that came to my mind was ‘Sneaky!’ but then i quickly remembered how much i hate Alexa. Alexa ranks have always been hugely unreliable from the very start of its existence and i still hold that opinion. I now think that this is a great idea. Im not one for encouraging people to manipulate or enhance their rankings on sites. Quite the opposite infact.

However, the more people who highlight how fallible Alexa is, the more advertising networks will wake up from their Alexa drugged minds and realise that Alexa is a terrible way to rate any website. Notably, Text Link Ads set the publishing rate dependant on a sites Page Rank and Alexa rating.

Alexa results can be artificially inflated using their toolbar, by making your alexa page your home page and by using link farms and whatnot.

What are your views on Alexa? Do you dislike Alexa or do you just dislike those who artificially inflate their own results?

:)

Written by Kevin from System0 on April 18, 2007 | Filed Under Promote your blog

8 Responses so far | Have Your Say!

  1. Jauhari  |  April 20th, 2007 at 1:27 am #

    Alexa is one of popular web statistic beside Google Pagerank

    Jauhari - Gravatar
  2. Kevin  |  April 20th, 2007 at 2:35 am #

    yes but its fallible. its grossly unreliable and the alexa rating for any site can be inflated very easily

    John TP adding his alexa link to mybloglog shows one of many ways that can be implemented to inflate alexa rating!

    Kevin - Gravatar
  3. Alex Panait  |  June 11th, 2007 at 3:12 am #

    Even if Alexa stats are unreliable some of the popular monetization programs are counting on them so people need to increase Alexa rankings in order to use those programs.

    Alex Panait - Gravatar
  4. Is alexa widgets or using redirection myth?  |  November 7th, 2007 at 5:16 am #

    I installed alexa toolbar & widegt but no result see http://www.alexa.com/data/details/main?url=www.fortunehotels.in ranking of my website here.

    Is alexa widgets or using redirection myth? - Gravatar
  5. Ken  |  November 14th, 2007 at 8:29 pm #

    Why, on God’s green earth would anyone still hold value in Alexa ranking if it can be manipulated so easily?

    Ken - Gravatar

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